Tuesday, 7 October 2014

Dior, London


Is it just us or does this brand feel rather unloved?  We really do try and love what they do and they do of course occasionally produce some interesting schemes. but this one is possibly not their best?  We also often talk about the use of repetition of for example radiating forms, or repetition of shape, space, direction and so on as part of the product handling dynamics or use within a backdrop.  Although, we have to say that repetition of 'camel toe' is a new and wholly unfamiliar dynamic to us.


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