Tuesday 21 September 2021

Karl Lagerfeld, London

We've seen some great schemes from this brand in the past and while this one is very clean and simple we expect when things pick up again we will see some of the great narratives that they usually produce beginning to reappear.  Currently the stark White backdrop of this enclosed window space is punctuated by giant cut letters forming of course the initials of the brand.  The secondary window does seem to appear to be the poor relative however and doesn't quite receive the same amount of love as their main space which is a shame.


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