Nicole Farhi have consistently produced the most incredible schemes throughout 2010 and we will leave this year on an even higher note with their collaboration with the Artist and Art Director Su Blackwell. Su Blackwell "works within the realms of fairytale and folklore.......making a series of book-sculpture, cutting out images from old books to create three-dimensional diorama's and displaying them inside wooden boxes." [She] "leans towards young-girl characters, placing them in haunting, fragile settings, expressing the vulnerability of childhood while also conveying a sense of childhood, while also conveying a sense of childhood anxiety and wonder".
I am so pleased to see the consistent collaborations of Artists and Designers at this brand throughout the year which has really enriched the whole commercial experience and entertained us along the way. If you haven't seen these windows in the flesh, do go and have a look along Bond st. and marvel at their installation. Beautifully executed with a sense of depth informed through an educated process and clear understanding of the business while providing a quality scheme worthy of commendation. Thank you to the creative team at Nicole Farhi for your contribution to the Visual Merchandising Industry throughout 2010.