I actually really quite liked this scheme from Esprit along Regent st. here in London as I think it reminds me of some of the vintage and historical images that I have in my archives. Obviously in this case Black and White photographs from 1970's New York which I have purchased on my journeys around the world looking at this stuff. However, although I am not adverse to a little bit of cardboard engineering, this is, to me, a little bit of an every expense spared kind of scheme, right? I love the idea of suspended traffic lights in a white glossy material hovering over this Black and White large format graphic, but does it have to be coming out of its 'bits' or hanging literally by a ripped piece of paper and thread? Ouch, that's gonna hurt, but, well, you know, just telling it like it is.
Friday, 5 November 2010
Oxford Street, London
Just a couple of views from the centre of it all as seen from the offices of http://www.retailstorewindows.com/ How much closer could we possibly be, hey?
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