Jerome Dreyfuss, London

We often pass by the windows here and wonder about the brand as its not somewhere we would normally ever look and we have never been inside the store either.  It also appears to be one of those slightly mysterious brands which we see on the high street and know so little about.  From their website however it seems that the brands namesake has worked with the likes of the mighty Galliano in his early years as a designer, born in France and is clearly shifting this merchandise to pay for the site along Brook st.  Do check out their website anyway as it really is worth have a glance over.

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Jerome Dreyfuss, London

This brand often have quite interesting installations in their windows although we're never quite sure what they are actually about?  It seems at least that these pieces slightly sit in isolation of anything else and therefore appear quite arbitrary rather than having any particular meaning or use (from a Visual Merchandising perspective at least).  Still, its always intersting to see what they do nonetheless.

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Jerome Dreyfuss, London

We often pass this store along Berkeley square although the wooden fixture (below) which fills their window is very dull and so we haven't had a reason to include them until now.  We were drawn in by the cheeky props here at this Parisian brand however with their out sized cigarette, fabric fingers and, is that a giant nipple?  We aren't actually sure that is is a giant nipple but it did stop us in our tracks and of course we had to share it with you.

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