Loewe, London

Well Summer arrived.  How much fun are these little beauties.  This brand has been doing some really great schemes recently and we just love these giant buckets perfectly made for sand castles and a giant Loewe sandal which links perfectly to their Paula's Ibiza collection.  Wonderful fun.

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Loewe, London

We haven't quite decided how we feel about this scheme at the moment. The giant Anthurium are impressively realistic and we can see from the brands website that this is a product-led scheme (even though the actual product with the Anthurium print is not currently in their windows) however we the giant stems make the scheme jar a little for us.  Realistic plants (albeit land-of-the-giants style) are not easy to pull-off and these really are impressive otherwise.

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Loewe, London

Happy Chinese New Year and the year of the Rabbit.  We haven't spotted a lot of schemes around town recently so we're guessing this period of austerity and crises continues to plague us all, even the luxury brands (well probably not).  We love the store that this brand has along Bond Street with its Silver glittery walls.  We're not entirely sure about these Rabbit props in the windows however.

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Loewe, London

We cant quite work this scheme out?  This is actually called Fringes (this is from the name at the bottom of the glass) however fringes appears to relate to their bucket bag although there are no bucket bags here.  Oh gawd its just all so confusing.  We'll just agree that it's something to do with Paula's Ibiza collection.

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Loewe, London

We have been wondering if this brand recieved the Christmas memo this year?  Or, are they so incredibly cool that they decided to take the flora route this year?  Maybe Christmas looks like this somewhere in the world perhaps?  Anyway, who cares, it looks colourful and interesting (apart from the horrible security grille behind the scheme, but then that's open backed windows for you).

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Loewe, London

We don't mind open backed windows ourselves although this one is not doing the brand any favours whatsoever.  Horrible, horrible security grille.  We complete understand the security implications along this street which has a reputation for late night robberies but surely there is a more enticing solution to these windows?  We really are willing them to look good as the always have done at other locations but we sadly have to mention that this is just terrible.

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Loewe, London

We've been trying to recall where this brand had their store previously.  Was it Mount street?  We managed to capture some great schemes in the old store although this one along Bond street just doesn't work as well at all.  Open backed windows are fine of course although at night time when that security grille comes down, it just kills this space completely.  We really want to love what they do here but we find ourselves not even liking it.  What a shame, such a great brand too.

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Loewe, London

It is always so exciting to find new stores opening.  This brand previously had a tiny presence along Mount street (maybe the store is still there although we will need to check back).  Here in the centre of it all Loewe have opened this stunning space with the implementation of gorgeous colours, cacti and a more relaxed feel for a luxury brand store.  What is also interesting is that the barrier of closed backed windows has been dropped in favour of the open space which of course is far more inviting.

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Loewe, London

Although not the most exciting scheme we have ever seen this is what is happening 'out there' right now.  This brand have arranged their product in this gravitational format with the addition of coloured boxes and of course the multi-coloured mats we've seen previously.

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Loewe, London

We have spotted some cool schemes at this brand this year and yet again they encapsulate the holiday season with another great installation at their Mount street store.  Inflatables fill these relatively small windows and yet achieve great impact and a bit of fun.  Do go and check them out where you are as we're sure their bigger stores and quite spectacular.

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Loewe, Dubai

This is another slightly oddly placed store although as always they make an effort which is very much appreciated.  There is a tiny strap line at the bottom of the window here, William Morris meets Punk. Of course everything is beautifully produced although it seems so strange to see references to an iconic and historical designer such as Morris and the sub-culture Punk.  The Morris references are clearly evidenced although we dont quite understand the references to Punk?  Do you?

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Loewe, Miami

This is our absolute favourite store in Miami's Design District and just look at this installation.  We did manage to glean that this is an historical piece from Gallaecia in Spain, was used for storage some time in its life and the brand apparently have it temporarily for the use in their store.  There are no window installations here but then when you drive passed here at night time, as you can see directly into the space, this looks quite magnificent stretching through the length of the interior.  This is definitely one to check out if you can.  Stunning.

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Loewe, London

With so much of London in the Sale period we have been struggling to find any innovation or actually anything interesting, however we've dug a little deeper and thankfully there are some gems out there including this scheme at Loewe.  A beautifully crafted outsized grasshopper in a Gold finish placed on top of layers of gorgeous coloured felts.  Thank goodness for the luxury brands, eh..!

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Loewe, Paris

We were initially wondering what the connection between the brands' product and this 'Vessels' scheme is however on further investigation we are guessing that this forms part of their research and 'continual exploration of the aesthetic, material and functional possibilities of leather'.  We are slightly guessing of course.  Do check out their website however as they are clearly doing some incredible research and development which will continually refresh the brand and the products they produce.

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Loewe, London

These bright colours in the windows of the Loewe store along Mount street certainly punctuate this 'run' of stores right now with their Pool installation.  Plinth-like structures have been covered in these beautifully coloured tiles onto which the product has been placed.  There isn't much more we can say about this scheme although the impact of this simple scheme as you pass by is quite significant. 

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Loewe, Dubai

We don't know how to interpret this scheme at Loewe and other than describing it to you there isn't much to say.  It appears that the brand have used large concrete forms which have been wrapped in plastic.  Its slightly odd and does appear to be unfinished although who knows?

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Loewe, Paris

We have seen a lot of polka dots, well dotted stuff really, around London recently and a lot of what appears to be a kind of confetti-like trend.  We don't know much about this brand but from time to time they do come up with some interesting schemes.  This one here in Paris is great fun and here's the obligatory video to get a better idea of how it appears to the passersby.

http://www.youtube.com/watch?v=bKBmOat4uxA