Tuesday 27 October 2015

Anya Hindmarch, London

We normally have a look at this brands Bond street store although this one along Sloane street is proving to be a lot more interesting (only because of the size of the space here).  Drawing on their AW15 range inspired by Motorway graphic signage, lights and reflective surfaces this scheme also has these rows of workmen intermittently sprinkled throughout in a repetition format.  We're loving the humour here in the scheme although the product appears to be going down the same path as Moschino so perhaps we should leave our comments there.  Great scheme though and you can check out our video here too https://www.youtube.com/watch?v=hsGXk8Ow_6w

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