|Images Courtesy and Copyright Barthelmess, Germany|
The designers and trend scouts of visual merchandising specialist Barthelmess have just published their latest fantastic workbook which presents a multitude of visual merchandising inspirations for SS14. The days of purism and minimalism are definitely gone. ‘It’s going to be cheerful, vibrant and floral,’ Barthelmess designer Doris Repper reports. ‘Flowers, trees and grass growing and blooming in all sorts of shapes and sizes – whether with an urban flair in greenhouses, geometric in back lit acrylic cubes or light..’ Nature’s poetry is pervading the city. Huge patterns, origami and the combination of organic and geometric forms characterise the scenes. Everything is gigantic; over sized objects are mirrored repeatedly to create exciting and enthralling worlds – just for the summer with compositions of water lilies, lotuses and flamingos at the centre. The comic strip scenes will create a special accent with Superheroes conquering next year’s installations. Just watch this space we say.