Aizone, Middle East

Images Courtesy and Copyright Arte Vetrina Project

If you happen to be reading this in the Middle East (Dubai, Beirut or Kuwait) then do take a look at Aizone right now.  With Sale season in full swing in many parts of the world in order to get ready for AW2014 (can you believe it already..!) it is refreshing too see so many brands moving away from the usual Red and White.  Check out the lovely lovely guys who produced this scheme for the brand too at http://www.artevetrinaproject.it/IT/index.xhtml

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Aishti, Middle East

Images Courtesy and Copyright Arte Vetrina Project

We don't know this brand across the Middle East so it really was such a pleasure to view such amazing quality Visual Merchandising being implemented outside the main VM cities of the world.  The images here are a mixture taken from their stores in Beirut and Kuwait.  The stores themselves are luxury boutiques housing the worlds top brands; just check out their website http://www.aishti.com and have a look. The installation here is based on their current brand campaign; light boxes with images of models faces have been suspended in front of the mannequins heads with key words in vinyl on the fenestration.  A great mixture of symmetry, repetition and gravity dynamics by those clever guys at Arte Vetrina Project.  Check out their site too www.artevetrinaproject.it

Check out our fantastic sponsors below for incredible Visual Merchandising solutions or click on the banners on the side of the main page at www.retailstorewindows.com