Showing posts with label Accessorize. Show all posts
Showing posts with label Accessorize. Show all posts

Friday, 22 June 2012

Accessorize, London



We are just about managing to squeeze out a little bit of Sunshine here in London in between the miserable rain showers, however, in the meantime these giant / out sized lollipops at Accessorize brought a huge smile to our faces.  Normally this brand have product stacked to the rafters so this is quite a refreshing change and as the stores are never large and therefore neither are the window spaces, the schemes are normally composed of something in cardboard technology.  While this is not necessarily a bad strategy, viewing these props is a very refreshing change

Thursday, 18 August 2011

Accessorize, London


We don't always stop and check this brand out, or at least not very often, however, we really liked the concept behind this.  The 'feel and look' of the market stall is one of the trends we have seen over the past several months and we can imagine this being straight from our own actual market resources.  OK, well the sizes are exaggerated, the ribbons are a little much and of course it would have been rather more beneficial for these guys if the space had greater depth, but the idea is there and the whole 'lifestyle' aspect of this brand is communicated through this concept.  We particularly loved the arm chair that the mannequin is sat on here although you'll have to go and see this particular store close to Selfridges on Oxford St. to get a better look.

Wednesday, 27 April 2011

Accessorize, London


"You can never have enough hats, gloves and shoes" according the character Patsy, played by the ever lovely Joanna Lumley in Absolutely Fabulous (1992).  At Accessorize, "you can never have enough stuff, stuff and stuff"  http://www.retailstorewindows.com/ (2011)  Of course, we're poking fun a little at the brand, who incidentally we actually rather like.  OK, well they stack everything to the rafters and do cram just about everything into their relatively tiny windows, however they do make an effort and this is commendable.  Naturally, just like any other mainstream brand, they are cashing in on the pending big event on Friday, and who can blame them?  Although if one stands back from this scheme a little it does have rather Pink overtones in between the Union Flag merchandise. 
Purely coincidentally, the activist Peter Tatchell, (we quickly read on-the-hoof in the press on our way to the office -  so please don't quote us on the accuracy of this), has personally delivered to Buckingham Palace, a rather large Pink Message to William and Kate, requesting that they come out (obviously not literally) in support of same sex marriages, in the light of their own high profile marriage.  We have to hand it to Peter Tatchell, that the guy works tirelessly for equality and of course has our full support.  While there is undoubtedly absolutely no connection between the scheme here and Peter's Pink Envelope, it does offer an opportunity to reflect on where we are at, and why people such as Tatchell are still having to fight for a cause that was already won?  Anyway, we're sure Friday will be a day fully Accessorize'd.

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