Butterflies on leads? It has to be Gucci. Furthering this flight / travel trend which is clearly peaking right now if the lux brands are doing it can also be seen at Gucci on Sloane street here in London. We're not massive fans of what this brand do, although the quality is always here. But anyway, as these are one of the 'innovators' on the high street, they will almost certainly be looking over their shoulders at what the mid-range and value's are doing, so we wont be surprised if this scheme changes quite soon.