Monday, 15 April 2013

Hackett, London

If you happen to be along Regent street here in the centre of all things retail then do look out for the schemes in conjunction with RIBA (Royal Institute of British Architects).  Apart from the 'RIBA' schemes, there's  little else very exciting happening apart from this little corker at Hackett.  We always mention how dull menswear presentations generally are around the world, so its always refreshing to look out for the fun narratives that these guys produce and deliver so superbly well, don't you think?  Here in their 'apartment' style presentation, each space contains its own narrative of the various activities one would expect to find while still promoting the product.  Great fun and the passing footfall are loving it.

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