Dior, London

You really have to see this scheme in person to truly appreciate it.  It is also quite unusual for schemes to come out of the window spaces too, at least here in the UK unless there is some sort of security watching over it. The props here are just exquisitely produced with what looks like straw and woven so beautifully and so detailed.  This whole scheme produced worldwide kept an awful lot of people very busy for quite some time.  Just stunning.

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Dior, London

It has been quite a few weeks since we uploaded some of the latest images.  Unfortunately, surgery and a period of convalescence was needed and while not yet fully recovered we are able to bring you some of the latest schemes.  To be honest, there is not a lot out there following the Christmas period - we anticipate that it may take until the end of this month for most schemes to be in.  Thankfully we can rely on the luxury brands to deliver such as this current scheme at Dior.

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Dior, London

Even luxury brands appear to be tightening their belts when it comes to the amount of details that they are implementing into their schemes.  This brand and it's simply papered backdrop is one such example.  It may be that with Christmas schemes pending that the bulk of the budget is being saved for that launch although we can only guess.  Anyway, we do love the classic styles from Dior although we are picking up on a slight Mary Poppins vibe.   

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Dior, London

We always think there is something slightly odd about this store although this probably because they only have a two main windows and one tiny one.  The oddness which we are talking about is that the schemes for menswear and womenswear are usually so different and yet almost next to each other which slightly jars for us.  Anyway, that said beautiful schemes nonetheless.

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Dior, London

We couldn't actually find any information about this scheme on the brands' website so we can only have a random guess at what this is all about.  We have of course seen books stacked like this in other retail spaces so its not quite ticking the wow box for us although it is of course beautifully produced.  We're guessing there is some literary link here but until we hunt down the illusive information we can only just guess.

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Dior, London

We seem to recall that we've seen this type of skate scheme previously, possibly 10 years ago at Galeries Lafayette?  Anyway, obviously this has the Dior touch and naturally a super quality installation.  We are having a problem trying to work out the wording on the stamp in the backdrop, perhaps someone would let us know what it all means?

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Dior, London

With the launch of their SS22 collections this brand have a corker of a scheme in place at their store along Bond street.  Linked very closely to their catwalk show which we have to mention is a complete joy to watch so we have put the link below so that you can check it out.  This scheme will then make sense to you.  https://www.dior.com/en_gb/womens-fashion/ready-to-wear-shows/spring-summer-2022-ready-to-wear-show

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Dior, London

This is such a beautiful scheme at Dior right now and we're guessing that its their Christmas promotion.  We have seen some absolutely killer schemes at this brand even during the pandemic - how on earth do they do it, eh.!  Anyway, there is only one slight although important element which we cant help wondering about.  Why havent they illuminated the mannequins faces and therefore the product?  You can also see these images in a larger version either through our Facebook or Insta page (links below)

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Dior, London

Wow these guys are changing their schemes faster than we can get out and capture them for you.  The current scheme is a collaboration between the brand and Eva Jospin;  You may remember that incredible embroidered backdrop to their recent AW21 haute couture show recently.  Just look at these incredible plaster casts which form the backdrop to the product.  Images are also available via our Instagram if you want to take a closer look.

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Dior, London

We were quite surprised to see that this window scheme had changed quite rapidly recently.  Perhaps the previous scheme was only a quick promotion, who knows?  Anyway this installation is quite a difficult one to talk about as it is rather simple.  Giant buttons on wheels.  There you go.

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Dior, London

We're not entirely sure how we feel about this scheme.  Hmmmmm.  We suspect that if this was any other brand we would probably thrown it a cursory glance and moved on.  Whimsical, cartoon, child-like 'stuff' doesn't really do anything for us personally although of course you may love it.  Collaborations do however invigorate the high street and this is one of the more visual schemes out there and while the products of course are beautiful the scheme itself will be one that we will pop into the archives for a while.

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Dior, London

We remember a time when this brand did virtually nothing visual in their windows, but just look at them now.  We've come to love what this brand do as every scheme is so wonderfully different and therefore we have no idea what to expect apart from something incredible.  We've seen this installation across social media already, so, clearly already gone around the world.  No easy task for sure to achieve.

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Dior, London

We've always felt that Prada were the masters of colour in their schemes and of course their products however this brand are clearly up there with them right now.  We have to keep reminding ourselves that there is a pandemic still going on and that the production and installation of any scheme right now has its own range of complex issues, therefore anything visual out there is most welcome.  The mannequins are wonderfully dynamic and particularly interesting that the brand have gone for a Black finish. 

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Dior, London

This has been quite an incredible year visually for this brand and more so given the circumstances which we have been going through.  This season the brand have installed this magnificent illuminated backdrop in conjunction with the moving background for menswear.  Of course, we have spotted even bigger installations of this scheme across some of their larger international store although to be honest we feel grateful to have even this right now.

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Dior, London

You may remember that we recently posted the incredible windows at this brand featuring their menswear products.  What we haven't shown you yet is the womenswear which is very different from their menswear scheme.  No digital content whatsoever.  Figures appear to disappear into the background here and all beautifully tonal and gentle.  Lovely scheme.

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Dior, London

Our video below probably doesn't quite do this scheme justice and therefore we do recommend, if you can, viewing this part of their latest scheme at night time.  The digital backdrop changes from Red to Blue in a kind of swirling cloud and glows across Bond street here in the centre of the luxury world, beautifully.

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