Agent Provocateur, London

We're never quite sure how we feel about this brands' installations as they seem to belong to a long gone period in history.  Think Benny Hill.  We have no doubt that the product is a quality one although these kind of innuendo-style windows just don't seem to reflect modern society.  It may be a case that they do reflect their target audience but for some of us at least, well, we moved on 20 years ago.

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Zara, London

While there isn't a great deal we can comment on here we wanted to include this scheme as even in its simplicity it looks real cool.  We usually have a look at this brand anyway although their homeware products which we are huge fans of doesn't usually get the VM treatment however their store along Regent street here in the centre of it all is really looking interesting right now.

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Timberland, London

Sustainability is a thread we are seeing more and more in retail store windows (remember Ralph Lauren).  It is great to see that even these large global multiples have their fingers on the pulse of the high street and this ever developing theme which is critically important to our own human longevity is given the promotion it rightly deserves.  The only thing that we are still unsure of is that the end products still look rather generic to us.  However a great cause indeed and worth shouting about.

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Michael Kors, London

We thought we had seen every combination of graphics that were possibly, although clearly not.  The MK initials fill this scheme (just in case you were not sure which brand you are looking at) although quite an interesting silhouette here behind the image of the model wearing the product.  The scheme is also supported with the MK initials in vinyl on the fenestration and repetition, of, you guessed it, MK covered plinths also in a repetition format.

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Karl Lagerfeld, London

References to swimming pools appear to be emerging across a few brands at the moment (Mulberry is an example).  As we approach the holiday season brands such as this one are well ahead of us and naturally these types of installations are expected.  Another great quality installation from Lagerfeld at their store along Regent street here in the centre of it all.

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Celine, London

We cant actually recall seeing a solo Celine store anywhere while on our travels and we have been wracking our brains to recall what was on this site previously.  The new store just along Bond street and next to Bulgari hasn't long opened and while there isnt anything here which is visually stimulating we thought we would mention that we have spotted it and if you like your products super luxe then here's the store for you.

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Isaia, London

How have we never seen this store before?  Located along Conduit street here in the centre of it all the windows naturally drew us in to take a closer look.  After a cursory glance across the web, it transpires that this is an Italian brand which is already (nearly) 100 years old.  The store was closed when we happened to pass by although just look at this interior too.  OK, well the product itself is a little ordinary but a great find nonetheless.

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Daks, London

It's been such a long time since we included this brand on this site although we do look at it quite frequently nonetheless.  Rocking the Summer look right now complete with country garden narrative and filled with a whole range of greenery including a living wall.

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Burberry, London

We still don't know how we feel about the latest installation at Burberry.  We've been looking at it for some time now and still haven't made up our minds about it.  We have seen such an interesting direction from this brand over the last year with a whole range of mixed materials being applied to their windows so we cant quite work out where they are heading with this one.

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Dsquared2, London

Further along Conduit Street from the Yohji Yamamoto scheme we showed you yesterday is the Dsquared2 installation.  This store's site has had so many occupants in it that we can barely remember the list however this brand seem to be making a big impact at least.  Currently featuring these large padded screens to in order to punctuate the product is their current scheme right now.

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Yohji Yamamoto, London

We cant ever remember including this brand here previously although we came across this scheme at their store along Conduit street here in the centre of it all.  The brand don't normally have very much in the way of Visual Merchandising and these windows are quite tiny by comparison to other stores in this area however great to see them doing something interesting which made us stop and take a closer look.  Job well done then.

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Ralph Lauren, London

As awareness of sustainability increases around the world it is great to see some of the iconic luxury brands shouting a bit louder about this issue.  Very often some of these brands do implement some strategies although perhaps they aren't shouting very loudly about it.  In conjunction with Project 0 the brand offers you the opportunity to tap your credit card onto a special panel on one of their windows in order to donate £3.00 to the cause.

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Gant, London

This brand are continuing with their current promo, seven decades, seven icons which has been looking really interesting lately.  Currently the window scheme, surrounded by multiple floral vinyl images punctuated with these illuminated radiating forms fill their spaces along Regent street right now.

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