Gina, London

We've shown you a version of this scheme previously although on this occasion the brand have opted for the scheme in Black and White (well actually monochrome really).  In the usual repetition format the brand have elevated some of their gorgeous products on these three plinths although other than that there isn't a lot more which we can add.

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Cassandra Goad, London

We often pass this store on Sloane Street (the Kings Road end) although have never been inside.  After a cursory glance across the www it transpires that this a fine jewellery-type store.   Even better is that this is one of the few brands, beyond Isabel Marant, Selfridges and occasionally Liberty that have any reference of their windows on their website.  Fantastic.  So, celebrating Dia de Muertos (the Mexican Holiday on 31st October) is Cassandra Goad complete with traditional skeleton figures in brightly coloured clothing.

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Versace, London

We have been passed this scheme on several occasions although not had the opportunity to stop and take a closer look until now.  While we have seen the use of these types of pillars / columns in schemes on many occasions (Max Mara have been referencing these for some time now) we do love the colours used.  This installation absolutely glows onto Sloane street particularly at night time.

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Smythson, London

Wow, just look at these little beauties.  Apparently its new diary season (according to this brand) and who wouldn't want one of their delicious products, eh?  Anyway, what great props in their windows right now with structures covered in what appears to be paper Ivy leaves.  Particularly impressive is the ship down below.

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Neil Barrett, London

This is such an interesting installation at this brands' store along Conduit street right now.  We only recently happened upon their store while wandering the streets of London in search of the latest schemes to share with you and now they are firmly on our must-see list.  In celebration with Frieze, London and in conjunction with X Unit London, the team are presenting the work of Anthony James and his installation, Wall Portal.

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Mulberry, London

This brand used to produce such amazing narratives in their windows although recently they seem to have gone all generic for some reason.  This is not, of course, to say that we don't like it as that doesn't matter although we do wish they would put a bit more magic into their schemes.

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Lululemon, London

We have begun to warm to this brand as they make such an effort to produce some interesting schemes.  With Winter just around the corner here in London and the evenings becoming darker sooner we are presented with some of their winter products.  The backdrop here appears to be a large format graphic with references to the city skyline.  (the mannequins however appear to have been busted while wearing the product and getting ready for a Police lineup).

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Lagerfeld, London

What better way to offer a tribute to the man himself than through their windows.  We were fortunate to see the wonderful Karl Lagerfeld once in Paris while walking along the streets in search of some fabulous windows and it is so incredibly sad that the great man has gone although we are fortunate that he left an amazing legacy.  Beautiful shirts hang in the windows at their store along Regent street in this gravitational format.

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Hogan, London

This is a very seasonal scheme from Hogan along Sloane street right now complete with faux fur and faux ice blocks.  We normally only see their magnificent trainers in these windows so it is great to see that they have decided to show the breadth of their products in this scheme.

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Harvey Nichols, London

This brand can do no wrong and we are always excited to see what they will do next.  With a scheme which is absolutely on the mark with regards to the current season we are experiencing here in London, the team have implemented a very stormy scenario complete with multiples of umbrellas and mannequins in very dynamic poses.

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Fenwick, London

The Victoria's Secret store across the road from here appear to have finally woken up and changed their scheme.  However,  now of course the reflection of their windows is impacting on our images of the fabulous Fenwick.  We clearly need to take a very large black cloth with us next time.  Anyway,  as we are now teetering on the installation of Christmas schemes (yes, its nearly that time already) a lot of schemes around town are looking rather simplified - clearly everyone is saving their budgets for the "big one".  Still, this brand appear to have pulled off another winning scheme complete with a large draped background, blindingly coloured stairs and of course plinths onto which are placed some of their selected products.

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Fendi, London

These windows are always such a nightmare to capture as there are huge columns right in front of the windows however as always the brand have delivered a super quality scheme complete with large metallic bow and printed backdrop.  Other than that there isn't much else to mention although that Yellow looks incredible at night time.

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Ermenegildo Zegna, London

As we've mentioned and shown you recently, scaffolding is making quite an impact across a multitude of schemes right now.  Here at Zegna, the team have implemented a scheme which isn't quite scaffolding although it does appear to reference it nonetheless.  With their hash tag what makes a man and rotating mirrored cubes reflecting out onto the pavement this scheme really does draw you in to take a closer look.

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