Monday, 6 October 2014

Harrods, London


Have you seen  the latest installation at Harrods yet?  The brand who last week won best Christmas windows for 2013 and of course the lovely Sarah Southgate, Head of Windows at this store justly won the most innovative person currently in Visual Merchandising; so well deserved too for such a lovely person who we've spent many enjoyable hours with.  This latest installation is the Zegna AW15 scheme which is quite a corker.  The backdrop is a film projected onto a vast cinema scope screen from Stefano Pilati's concept for both the collection and the film which charts a precise stylistic journey which so perfectly captures Zegna's luxurious fabrics and classic tailoring. Frenetic images of a universal city, industrial, beautiful, technological and peaceful projections put this collection in context.



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