References to astronomy, the stars and planets have featured at quite a few brands around the city and here at Moncler who always produce very sophisticated installations the world over have included the earth and we guess moon and Mars. If you've read in the press recently the amount of space travel happening from India, China and so on, it is clear that these guys have tapped into some of the key headlines from which to draw influence to produce their scheme. And beautifully done it is too.
Tuesday, 17 December 2013
Monday, 16 December 2013
Saks, 5th Avenue, New York
Saks 5th Avenue of course is as impressive as ever this season. We have to confess that we don't like this kind of cuddly monster crap ourselves but judging by the crowds around the windows, a lot of other people do. Anyway, its Yeti time, Yetis on trains and in all sorts of scenarios. We made a video of this and fortunately managed to do the whole run of windows without single person in sight. It was 3.30am however and obviously normal people are in bed at that time (or partying somewhere) while we walk the streets in peace. Check out our video anyway and decide what you think?
https://www.youtube.com/watch?v=jwJ_FEdLV5Y
Labels:
Saks 5th Avenue
Location: London
New York, NY, USA
Sunday, 15 December 2013
Lord & Taylor, New York
Where on earth would we be without a bit of this seasons favourite, good old nostalgia. If you happen to be walking passed Lord and Taylor, then you will notice lots of references to days gone by with a very big dose of Victoriana (and the art of revival or resuscitation depending on your views). Lots of hand drawn images are appearing around the main visual merchandised cities of the world right now and in this case here at Lord and Taylor, movable bits too. You really are spoiling us. Anyway, check out our video below and see for yourself.
Labels:
Lord and Taylor,
New York
Location: London
New York, NY, USA
Saturday, 14 December 2013
Henri Bendel, New York
Now this is a bit of a corker of a scheme. Since the take over, buy out, financial help or whatever you want to call it, of Barneys, they have gone a bit generic, and it has been a case of, in the words of (possibly) Mr. Chow, 'sionara bitches' to the old schemes of papier mache, clever caustic humour and whole load of personality. Anyway, it appears that Bendels have picked up the baton and produced this fantastic scheme, all mache'd beautifully. Notice the references to the hand drawn here. To really appreciate it, this a video we made earlier.
https://www.youtube.com/watch?v=u8UccpDY5OE
Labels:
Henri Bendel,
New York
Location: London
New York, NY, USA
Friday, 13 December 2013
Macys, New York
If you want to be underwhelmed and are up for a giggle then do go and view this little gem of a scheme at Macys. We don't know if they take themselves too seriously (probably) but here we have the usual offering of 'cookie cutter' malarkey that only tourists or those from the 'burbs could truly love? With their strap line, 'Believe' (of course we do) which can be seen a lot around the immediate streets on banners, the narrative here is of a little boy and a series of his experiences (we just couldn't bring ourselves to delve too deeply). We did think anamatronics were a thing of the past but here it is in all its juddering glory together with a sprinkling of 21st century technology. Oh Macys you are the gift that just keeps giving. Check out our video and you too can 'Believe'.
https://www.youtube.com/watch?v=VrjJnqe8zMg
Location: London
New York, NY, USA
De Bijenkorf, Amsterdam
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| Images Courtesy and Copyright uxusdesign.com |
We leave you alone in Europe for just a few moments and you get all creative on us. If we had known De Bijenkorf in Amsterdam were going to produce this incredible scheme we would have swung by and taken a look for ourselves. Thankfully our contacts have shared these with us so that we can show you too and how magnificent and interesting is this installation, eh? (unfortunately we are unable to make the images bigger but if you subscribe by e-mail then you should be able to do this for yourself) We've seen quite a few references to the Victorian period here in New York so it is fantastic to identify this as one of the key trends this Winter as well as, as you will see much later this month, references to space travel, astronomy and icebergs; clearly some of the luxe brands have their forecasters working overtime. The direct references here are to Victorian paper toy theatres which those geniuses at UXUS in conjunction with De Bijenkorf have really pulled off so well. A series of theatrical narratives takes the customer on a journey through a mysterious forest with magical animals which enhances selected product in each window (our favorite is the one at the top). Brilliant stuff guys.
Thursday, 12 December 2013
Barneys, New York
We were rather impressed with Barneys windows this year and their state of the art technology supplied by Christie. The 'New York Holiday' experience here is a fantastic example of the use of technology meets traditional window installation and once again demonstrates how confident this retailer is that they don't even have to show any product; incredible. We do admire this in a retailer. As you can see from the image below and the empty streets of New York that we were here very late at night so the doors to the window that we really wanted to experience were locked however we did go back a few days later and had a whole 3 minutes to make a video undisturbed which you can view below. Once inside the store, if you do manage to get here, do go and view the fantastic in store gallery inspired by the music of Shawn 'Jay-Z' Carter and artist Joanie Lemercier, it really is a feast of immersive technology and great product too. A big thumbs up Mr. Freedman.
https://www.youtube.com/watch?v=P-9fpkkG4cI
Location: London
New York, NY, USA
Wednesday, 11 December 2013
Bergdorf Goodman, New York
Welcome to New York...! After an agonising journey across the pond we have finally made it to the centre of it all and what better way to begin than to view that monolith in the Visual Merchandising world, Bergdorf Goodman. Of course in true style these guys have entertained delighted and produced their usual magnificent scheme; this year based on the seasonal events, Valentines, Halloween and so on. The detail as ever is so incredible that we have been back a few times as we keep finding new things to look at. Naturally we made a video of it all for you to view (link below) and take part in the spectacle in case you miss them. We're covering the windows in NYC for the next three weeks so do check back and see whats happening here in the Big Apple.
https://www.youtube.com/watch?v=fuBvfS8eVxs
(yes, its meant to be upside down)
Tuesday, 10 December 2013
Topshop in conjunction with Neon, London
TOPSHOP BLOOM - copyright and courtesy Neon.
Before we share the delights of the Big Apple with you we wanted to quickly squeeze in this amazing installation at Topshop right now here in the centre of it all. We were huge fans of the installation by Neon which we included here a while ago; you may remember the giant colour wheel structure which was produced as part of the Regent street project in conjunction with RIBA? Well, these guys have done it again. Thankfully Topshop have the creative vision which supports these kinds of projects and which invigorate the high street making what we do ever more worthwhile.
Location: London
London, UK
Dolce and Gabbana, Paris
We've seen this scheme in London recently although here in Paris it is absolutely huge (well they have taller windows at this store) We cant quite make out what these Gold leafed (or Gold coloured) leaves are made from but it truly does look spectacular and blingy. Here's the link to the video.
http://www.youtube.com/watch?v=PwkIJ3NVVRQ
Labels:
Dolce and Gabbana,
Paris
Location: London
Paris, France
Monday, 9 December 2013
Loewe, Paris
We have seen a lot of polka dots, well dotted stuff really, around London recently and a lot of what appears to be a kind of confetti-like trend. We don't know much about this brand but from time to time they do come up with some interesting schemes. This one here in Paris is great fun and here's the obligatory video to get a better idea of how it appears to the passersby.
http://www.youtube.com/watch?v=bKBmOat4uxA
Location: London
Paris, France
Sunday, 8 December 2013
Longchamp, Paris
We did stop in our tracks when we came across this scheme at Longchamp which is by far more interesting than the one back in London. Fortunately we had our video camera with us so we were able to capture the movement of the horse and jockey lenticular in the window. We're not so sure about how we feel regarding the rest of the scheme although the graphic is great fun. Click on the link to watch our video via youtube.
http://www.youtube.com/watch?v=LLHHNhSffSI
Location: London
Paris, France
Saturday, 7 December 2013
Printemps,Paris
We have to confess that we do like a bit of 'old school' when it comes to windows and here at Printemps the scheme really is quite spectacular. It took us hours just to get the shots we have as the crowds around these windows were so thick (as in many not in their level of intelligence) so even late at night we were struggling to get near them. Anyway, fantastic installation, so if you get the chance then do and have a look, but be ruthless and be prepared to push past the screaming French kiddies and their parents, and grand parents, and.....well the list goes on.
Location: London
Paris, France
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