These are probably some of the trickiest run of windows to work with, we would imagine? On the one hand we have this enormous glazed area and on the other the tiniest of products; and fabulous quality of course. We rarely view this store from this angle (as we are stood in the centre of the road here) so this scheme does appear to be rather corporate head office looking don't you think? However, as the street is very narrow as indeed is the pavement area, the passing footfall only have a very close view point from which to fawn and lust after the product and therefore grabbing the attention and keeping the focus of the passersby at eye level is rather critical. A very difficult job well thought through we think?
Friday, 28 June 2013
Thursday, 27 June 2013
Dior, London
This has been a funny old brand visually for a long time now, don't you think? Finally it appears that someone is in control of the how they are being presented and we particularly liked the juxtaposition of the the basic forms in the bright Pink against the historical backdrop which finally gives this brand a bit of personality.
Location: London
London, UK
Wednesday, 26 June 2013
Tuesday, 25 June 2013
Chanel, London
We haven't included this brand for absolutely ages. We usually cringe as we walk passed as they always look so dreadful. The new store along Bond street however looks as if someone is breathing some creative life back into the brand and we've been so pleasantly surprised that we had to share it with you. Their usual mannequins with shrunken heads however are doing them no favours though?
Location: London
London, UK
Monday, 24 June 2013
Hackett, London
We've had a tough job this week trying to find the latest creative schemes and we have to confess that it has been a bit of a frenzy. The curse of Sale is everywhere right now so the whole city is painted in Red, but not here thankfully. Those boys at Hackett, who clearly have far too much fun have referenced Hitchcock's 1959 film North by Northwest in their Sale scheme with this absolutely incredible plane complete with corn field and vinyl graphic; how fantastic is this little gem? The props here are produced to perfection and every dynamic in the book has been considered. Without a Shadow of a doubt, these guys are clear leaders right now in the creativity stakes and such a pleasure to view. Even if you are not based here in London's West End you must go and see this scheme. We are Spellbound.
Location: London
London, UK
Sunday, 23 June 2013
Saturday, 22 June 2013
Replay, London
Like a caged animal the product at Replay is looking like its rather hanging on to dear life, don't you think? These guys are quietly going about their business doing what they do and actually doing some interesting stuff. Its Sale time here in London so not huge amounts the report.......or is there? We have seen some corkers out there so will share with you very soon.
Location: London
London, UK
Friday, 21 June 2013
Jack Wills, London
We are not huge fans of Jack Wills as a brand but they do come up some interesting schemes now and again. We did think to ourselves 'oh gawd not the stacked suitcases again' as we saw these all the way throughout 2011 - 12 although these printed ones do actually look rather cool. OK, well we wish they hadn't used them but hopefully this is the last we will see of them (the suitcases not the brand) until the cycle comes back around again.
Labels:
Jack Wills,
London
Location: London
London, UK
Thursday, 20 June 2013
Charlotte Tilbury @ Selfridges
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Images Courtesy of StudioXAG. |
Have you seen the Charlotte Tilbury make-up house of Rock 'n' Kohl at Selfridges yet? These fantastic windows are part of the overall temporary installation at Selfridges along Orchard st and you only have a few days left before they go so we thought we would share them with you just in case you are tied up in the office today and we know how manic Saturdays can be shopping in the West End, right? Anyway, these amazing Red lips have been made from lipstick bullets and the eye has been created using eyebrow pencils cut to various lengths. We cant help but love this installation and if you do manage to get out today then do go and have a look. Stunning.
Labels:
Charlotte Tilbury,
Selfridges
Location: London
London, UK
Burberry, London
Burberry is rocking right now don't you think? With these amazing lenticulars this brand is looking so amazingly hot that we feel compelled to show you what they are doing. Our eyes were a little mesmerised by these little pups but wow they look good. Of course the 'minor' featured in the metallic merchandise campaign still haunts us a little but thankfully they appear to have dropped the little s**t (suit) and its apparently press hungry pushy parents who clearly define their lives by what is written about them; desperately sad really but we guess it pays the rent and we know you wont tell them, will you? But anyway, this brand is looking fantastic.
Location: London
London, UK
Wednesday, 19 June 2013
Miu Miu, London
Apparently there is no such thing as taste; taste is merely personal preference. Well, that said our personal preference has clearly not been in tune with what this brand produces for their window schemes. But not this one however. Are we becoming immune to the vulgarity that some of these brands produce? We don't know, but we really love this little gem, and particularly the foamy chaises (or is it chaisi? Who knows?) Looking rather more like Prada (no surprise there then) these days this scheme is a bit of a corker, don't you think?
Location: London
London, UK
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