Armani, London

We pass these windows quite frequently and rarely stop to take a closer look as usually what is presented is so incredibly dull.  However, we do love this multi-layered image placed here to support the product.  We aren't doing somersaults or cartwheels over the mannequins that the brand has chosen to use to present their product and they are literally always placed in the same positions.  Still, womens wear products look incredible even if menswear doesn't; but cool graphic anyway.

Smythson, London

Smythson are clearly working incredibly hard to turn their windows around and we have to say, these do look very cool.  We adore the video on the screen here with the White liquid being poured into the product and spilling over - great fun;  and the colours here are quite superb.  There are few tweaks that we would have added, such as not having such a clunky big box to contain it all and the plinths are a little oddly placed.  However, when seen with your own eyes this does actually work very well and does make the product look very desirable.

Liberty, London

How much fun is this window at Liberty, eh?  We love these old (repro) Speed Queen washing machines.  Every detail has been considered right down to the dials on the machine.  Probably another indication of how obsessive we all are in this industry.  Even the merchandise in its jumbled mess is beautifully placed.  Another little winner of a window scheme we think.

Chloe Exhibition, Paris

Images Courtesy and Copyright La Rosa

Celebrating 60 years in the biz, the incredible Fashion House Chloe has recently launched this must-see exhibition at the Plais de Tokyo in Paris.  Sadly we wont have the opportunity to see it for ourselves and would you believe.....apparently its free...!  What more could you ask for, eh?  So get ya'self on the Eurostar, go and have a look then let us know all about it?  The exhibition called 'Chloe Attitudes' is open until November 18th.  (Mannequins are supplied by La Rosa http://www.larosaitaly.com ) 

Harvey Nichols, London

If you have the opportunity then do swing by Harvey Nichols in Knightsbridge this week and check out their latest scheme.  It really is quite stunning.  The scheme has large vinyl images of animals covering the majority of the fenestration and in between them all we have these stunningly dressed mannequins.  We love it.

Benetton, London

We've seen lots of references to Birds of Prey around town recently so we are guessing this is one of the current trends on the high street right now.  We will keep you posted with the recent developments from the other mass brands and see if we can make some links here. 

Hermes, London

This is a very interesting scheme here at Hermes, which did bring a huge smile to our faces.  After all, how many combinations of scarves, belts and handbags can one show?  There are of course infinite ways, however we love the 'Nora Batty' and 'Hilda Ogden-esq' references here (apologies those of you in Asia and stateside for the in-joke here).  Although probably not intentional, it is great fun to see the human side to a luxury brand and that they have a sense of humour. 

Max Mara, London

The colour being used at Max Mara on the back walls is quite stunning don't you think?  Its actually a lot lighter than our images suggest actually more Turquoise.  With the use of these silver metallic pillars behind the mannequins which are placed very simply in a repetition format it really is quite a delicious presentation.

Moschino, London

 

We do try so hard to love this brand and what they do; honest.  But, wtf?  This brand appears to have completely lost all creative direction, don't you think?  Or are we being harsh?  This is such a shame as Moschino himself was such an amazing designer.  Sadly, this brand looks as dreadful as Chanel with its 'wiggy' mannequins and their cheap props.  While the brand clearly has the cash, the vulgarity of it all is just bizarre.  We would like to think that these guys are so avant garde and that we have missed the point; although we really cant believe that there was any point in the first instance?  We're just telling it like it is, afterall do you sit like this in a chair with your nails deeply embedded in the seat?..probably not?

Berlutti, London

This brand seem to be popping up everywhere at the moment.  The scheme at Harrods which we showed recently looked amazing and this store along Conduit street has gone from a tiny unnoticed store to producing some really fun schemes.  What's going on here?  We 'd like to think someone here has been looking at our site and encouraged to produce ever exciting schemes (but we can only speculate of course).   Anyway, these guys are beginning to have a whiff of Paul Smith sophistication about them, and we love that.  Keep 'em coming guys..!

Asprey, London

This scheme at Asprey must have taken forever to produce and we love it.  It is possibly the end of the Summer here in London (at least for another 12 months) and and this just reminds us of those gorgeous days that we used to have before the weather went bonkers.  Have you ever been to one of those 'Downton Abbey-like' country homes in places that we will never live and just enjoyed a lazy afternoon basking like a lizard in the warmth?  Us neither, but this is what it reminds us of if we ever do.

Nicole Farhi, London

Images Copyright Melvyn Vincent

 

Since this brand moved to their site along Conduit street we've always thought how difficult it was to work with these windows.  However, the team here always seem to get it so right.  This collection of mannequins are also quite difficult to handle and yet always look so good.  We're wondering what spectacular scheme we will see for Christmas?

 

Tiffany, London

We are quite big fans of Tiffany normally as jewellery is very difficult to present well and their schemes are always so creative.  This one is perhaps a little hit and miss?  We're not huge on bows per se so this one doesn't tick many boxes.  These guys have a tough job and to work across so many stores is no mean feat.  We just don't like this one though.