Monday, 16 September 2013

Alexander McQueen, London


Just in time for London Fashion week, it looks like the existing McQueen store along Bond street is just about to re-open.  Final preparations appear to being made so we've just had a sneaky view through the windows to look beyond and see what they have done with this remarkable space.  This store oozes everything that is cool in fashion and we are so glad that they are back so that we can bring you some of the cutting edge stuff that London is all about.  Watch this space as we track the brand through the rest of the year and beyond.  


Sunday, 15 September 2013

Joseph, London


Look at this stunning scheme at Joseph right now.  As London Fashion Week descends upon us, we're hoping to find equally fantastic schemes around town right now.  Anyway, this scheme at the Joseph store along the Fulham Road here in the centre of it all is absolutely rocking, don't you think?


Saturday, 14 September 2013

Asprey, London


If you happen to be along Bond Street, here at the centre of it all, then do swing by Asprey and take a look at this little gem.  We adore these stag heads with their nostalgic references but with a contemporary angle on the country style home.  Naturally, we all live with the real versions of these here in the UK having shot them on our country estates.  Downton Abbey is actually a soap opera which reflects the way we really live here in the UK.  You read it here first; shattering the illusion or reinforcing the stereotypes?


Friday, 13 September 2013

Tiffany, London


With such a difficult product to present, Tiffany have done it again;  yes they have.  This was quite a tricky scheme to capture with our camera but as you can see Roman Numerals and clock faces in the best materials have been used to show their magnificent jewellery.  Another corker of a scheme from this luxe brand.


Thursday, 12 September 2013

Lanvin, London


We are always just a smidgen bemused by this brand as we're not always quite sure whether they 'get it' or whether they are trying to be ironic?  Well anyway, we really love the masks used here, even if they are a little creepy for our liking; think Eyes Wide Shut and aim higher.  Beyond the mannequins posed and looking like they are holding in a great big fart but just dare not let go within the confines of the space plus these frames so precariously placed and swinging a little the set of Acorn Antiques (they definitely wont get that bit), this is rather a pleasant scheme otherwise, don't you think?


Wednesday, 11 September 2013

Burberry, London


Not only have these guys got amazing product but scheme after scheme just gets visually better and better.  How amazing is this scheme at Burberry?  We love the optical illusions here and if you look carefully you can just make out the shape of the handbag in the vinyl on the fenestration.  Just a superb quality luxury brand scheme.  Thank goodness the days of picking up on the usual Burberry design are far, far behind.  Absolutely rocking right now. 


Tuesday, 10 September 2013

Mappin and Webb, London



Like a Phoenix, a Hindu Garuda, a Persian Anka, the list goes on, this brand strides more and more into our consciousness. We were looking at Tiffany just last night and, well they may have to just move down the bench and we can only yawn by comparison as this brand just gets better and better visually.  If you weren't at the Mappin and Webb launch event last night at the Cafe Royale then you had better have a good excuse.  We were in awe of the sumptuousness of this brand with its presentation so incredibly fabulous that we are slightly dumbstruck.  OK, well we will get over it, but we couldn't have imagined a better event ourselves.  Everything was just Superb. 



Monday, 9 September 2013

H&M, London


Someone at H&M has a fantastic sense of humour, don't you think?  So often missing in 'windows' generally is the sense of fun and amusement.  Pre-corporate life we often saw such skill in use of product and props and this has been lacking for so long apart from a few pockets of creativity and cleverness around town which we always find ourselves making a bee-line for.  These guys are rocking right now with these fantastic props.  We love it.  Oh, and its all about the denim.


Sunday, 8 September 2013

DFS Group

Images Courtesy and Copyright DFS Asia.

We ignored this press release recently from DFS.  To be honest, here in the UK, DFS refers to an Uber luxury sofa furniture brand; OK we are kidding, it refers to possibly the worst furniture brand that the UK has to offer (think Argos / TK/TJ Maxx and look down as far as you can see) which is also sort of nick named Dreadful F**king Sofas because what they sell is the kind of stuff you reluctantly end up with rather than select to buy.  That said of course, there is a market for their stuff, they clearly make money, so we cant knock it and after all where would pimps and those who cringingly like to stroke their stud-muffin-pash-wagon-egos shop otherwise? Although, who really aspires to buy from the bottom shelf ?  Clearly some brands are lost in translation as this one couldn't be further from the image we are painting.  DFS Asia is one of the 'leading' luxury travel retailers and these images which they have kindly sent to us form part of their AW13 campaign.  Great images all round, and we're so sorry for the brand confusion although we do tend to tell it like it is.


Saturday, 7 September 2013

De Bijenkorf, Netherlands

Images Courtesy and Copyright StudioXag

We don't often get to see what this brand are doing but my goodness aren't they looking cool?  Having taken inspiration from kaleidoscopic patterns and the Rue Cambon staircase the guys at StudioXag have yet again pulled out of the bag a killer scheme.  This scheme can be seen across all of the De Bijenkorf stores in the Netherlands so if you happen to be somewhere there, then there's no excuse but to take a look and drool.  It really is fantastic to see such creativity in retail store windows coming out of places beyond London and New York don't you think?


Friday, 6 September 2013

Fred Perry, London

Images Courtesy and Copyright StudioXag

To launch the new collaboration between that rock of a brand Fred Perry in conjunction with Raf Simons AW13 collection those devilishly creative guys at StudioXag have created these giant letters inspired by the varsity jackets into the windows and around several of their stores.  Of course, out sized letter form and collaborations are absolutely on trend right now; we've seen them across the luxe brands and as if by magic they trickle down to some of the mid rangers.  Great fun and great quality props.


Thursday, 5 September 2013

Dior, London


These reflective globes at Dior right now look quite amazing.  What our images don't really capture well is that some are fully globe-like, some convex and one is concave,  There is also a cloud pattern on the flooring here which is captured in the reflection of the globes distorting them and creating an additional layer of interest.


Wednesday, 4 September 2013

Louis Vuitton, London


We always look forward to the new schemes at good old LV as they really do splash the cash and produce such fantastic quality schemes.  This time around, no animals and no skeletons of animals, but a good old fashioned catwalk with what actually look like doors made from Chocolate; they're not of course, but just look that way.


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