Saturday 25 September 2021

Mulberry, London

There appears to be quite a trend for using these abstract forms in presentations at the moment.  We mentioned Gant here yesterday (just scroll down) which is applying the same kind of principles and of course Massimo Dutti, to a point at least.  Interestingly these kinds of trends have been developed by Luxury brands (traditionally), however as everyone has access to the same information we guess these things can happen simultaneously too therefore it might be worth changing the resources everyone is using as their starting point for inspiration?

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