Friday 24 September 2021

Gant, London

We have seen some fantastic schemes from this brand and been to some of their amazing launches although not for a long while now.  When they were across the street from their current space they really did rock the high street although now they just seem to have faded slightly into the background noise of other retailers (when things get better we're sure they will be amazing again).  We're not big fans of the Varsity-look ourselves although we also recognise that we are not the target audience either so it really doesn't matter.  Is it just us or is there a  Marant /  Mulberry / Cos vibe going on here too with the use of these bizarre forms.

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