Saturday, 20 November 2010

Tiffany, London


I really do like this scheme at Tiffany along Bond St.  You may remember the amazing giant pop up book that I recorded early in October this year by Karolina Kling which was an incredibly magnificent installation and which I still find so wonderfully inspiring.  Anyway, with their usual wit and humour, Tiffany have created these tiny little pop up book installations as vehicles with which to communicate their latest product and of course the essence of the season.  Beautifully produced, beautifully executed, what more could we ask for?  OK, well I do wish retailers wouldn't use the dreadful snowflake motif but this is so superbly produced, which should be commended and I'll get over it.

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