Sunday 14 March 2010

Zara, Rome

I know a lot of you ask me to include Zara here on the blog which I do quite regularly. So, here we go. This site is along the Via Del Corso here in Rome (actually there are two along this street quite close to each other) What is interesting is this didn't have the usual schemes we can see currently around the world and this called out to me to record it. I was drawn in as the product presentation was such fun with the use of the multiple head scarves stacked up on the mannequins head with her hat perched precariously and almost daring to fall off. Anyway, they are fun and it is a pleasure to see that this brand has confidence in allowing the odd store to be creative with their schemes .

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