Wednesday 2 September 2009

Moschino, London

I came across these Moschino store windows in London recently which I thought were so interesting, particularly after my comments on the previous ones. Although, of course my comments were not negative, I was just questioning what the scheme was about? Anyway, Moschino have recently created these wonderful neon lit bust forms - the likes of which I have never seen before and I thought that these windows work so incredibly well. The neon lit bust forms reflect the merchandise next to it creating a kind of reflection and repetition of form. These windows are so wonderfully simple and yet absolutely communicate the brand and the current merchandise. A great concept, thank you Moschino team..!

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