Dior, London

Like a Phoenix out of the ashes the schemes here are absolutely rocking the high street yet again.  With their amazing mirrored perspective and mirrored baubles the installation at Dior is super shiny and incredibly glossy at their store along Bond street here in the centre of it all.  We dont tend to shop here ourselves but if we were the target audience we would certainly be enticed into their spaces.  Superb stuff.

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Coach, London

If you like a bag charm then this is a cool piece from Coach this season.  With their 'ice block' pyramidal format and repetition of these dinosaurs this is quite an interesting seasonal solution from this brand.  Do check out Coach's Regent street store too however as they have life sized (well sort of) versions of these in bright neon lights filling their enormous window spaces which really are making an impact across the central London shopping zone.

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Hermes, London

We do tend to gush quite a lot at this brands installations but then when a brand does such amazing work and their stores' windows around the world vary so much who could blame us?  Beautiful props and an array of insects there appear to be a lot of references around town in Christmas schemes to the natural world.  Check out our YouTube video to see a better view of this scheme.

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Tiffany, London

Masters of all things in miniature and faux perspectives, it has to be Tiffany.  We are always amazed at the level of detail in the schemes at this brand and how delicate the props are but equally how they manage to produce so many of them across all of their stores.  This is no easy task.  Their Christmas scheme of course does have a nod to New York and while this isn't a problem to us, London, as with any other city do have their own unique landmarks and celebrate the season in their own way and therefore a much more 'Glocal' approach would have been appreciated.  This would have added yet another layer of complexity to an already complex process but would be more meaningful to the relevant city in which the stores are placed that's all.

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Louis Vuitton, London

We haven't seen animals in the windows at Louis Vuitton for quite a while now although this is something that they always do so well.  And animated ones too.  Great to see some movement in their schemes which again we haven't seen since they opened this Maison along Bond street; remember the 'walking' shoe installation?  Anyway, to appreciate this scheme of course we naturally have to include a video.

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Moschino, London

This is an interesting installation/collection from this brand with what appear to be references to the work of Touko Valio Laaksonen (aka Tom of Finland).  It will be quite fun to see who is photographed wearing the product when it was the kind of attire Laaksonen dressed his subjects in for his homoerotic art;  that will be a fun day on the London tube for sure. All said and done, it is great to see the look being claimed for the mainstream.

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John Lewis, London

Images Courtesy and Copyright Harlequin Design

You may already have seen the latest advertisement for John Lewis's latest Christmas campaign which can be seen across a multitude of social media featuring Buster the Boxer.  In conjunction with those lovely guys at www.harlequin-design.com the team have created these incredible windows with fantastic underground scenarios in burrows filled with the brands' products complete with animals featured in the ads.  Go and take a look at this scheme if you can as it really is a corker. 

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Burberry, London

It is quite difficult to comment on this scheme at Burberry other than mention that it is a repetition of these radiation forms.  This is quite a financially efficient scheme for a luxury brand - ok its just inexpensive - although given that they are so global perhaps it is a necessary evil?  Who knows?

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Dsquared2, London

Wow, the styling in the photography at this brand is very exciting and we were rather drooling at their products as we passed by their store along Conduit street.  The use of real fur however is really not necessary and something we feel compelled to highlight particularly when it is used as a trim on a product and serves no purpose whatsoever apart from embellishment.  While everyone is rather distracted by Brexit and still reeling from the shock of the US elections, this may all stay well under the radar however we just wanted to highlight that fur in a civilized society is a big 'NO' and best left on the animal that it came from.   Great photography however. 

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Mulberry, London

We didn't know what to expect from Mulberry as they seemed to have changed direction with their schemes recently for the better and this one shines across Bond street.  Mirrored baubles in a repetition of various sizes format looks incredible although we were particularly drawn in by the Copper half baubles which look like a miniature Olafur Eliasson installation.  We're big fans of Eliason ourselves.

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De Beers, London

Images Courtesy and Copyright Robert Mathews

Reflecting the diversity of the London skyline, De Beers recently installed their 'London by De Beers' scheme for their couture week in a stunning Black all so delicately cut in the finest detail.  As we are just about to immerse ourselves in the Christmas season we are including this scheme before it changes for the next several weeks ahead. 

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Hermes, London

We cant wait for the new Hermes store to open along Sloane street which looks like its going to be at least twice the size of their existing site and much bigger windows too.  Beautiful simplicity as usual, while the scheme we featured recently at Bond street is still in place this store features these structures with minimal product of course but focusing the view of the passerby into the centre of the space.  We will look out for their Christmas scheme and naturally upload as soon as we can for you.

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