Banana Republic, London

Banana appear to be on a bit of a sustainability roll; we've spotted an additional nod to sustainability at DKNY along Bond street too and this is a welcomed direction from global brands.  Anthroplogie is still 'King' of them all of course as there schemes always appear to be embedded in a sustainability philosophy.  It is easier of course to throw a lot of money at a scheme to generate impact (which naturally is always appreciated) although the real skill in visual presentation comes from 'working' a scheme to communicate a narrative particularly in large spaces and great to see this speciality brand holding their nerve particularly in such a difficult market.

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Hackett, London

Its been a while since we've seen an impressive scheme at Hackett (Sale has dragged on forever).  But, look at this scheme.  The quality and detail of this installation is quite superb and beautifully produced.  Across this run of windows along Regent street is an aeroplane interior space of 1st class quality; the details here are superb, so much so that it is actually very difficult to not mistake this for an actual private jet.

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Fenwick, London

We did notice the recent Oud scheme at Fenwick although ran out of time to include it and of course as is the nature of this business, the schemes have moved on and changed again before we had time to feature it.  The latest scheme at Fenwick is a huge promotion for the fantastic Jo Malone with their giant cut outs and out-sized packaging.   We do love a bit of Jo Malone ourselves so this installation is quite a treat.

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Alexander McQueen, London

This was quite a difficult scheme to capture given that the daylight in London is lasting until quite late in to the evening; we shouldn't complain.  Also, Etro across the road is so bright that the reflection is difficult to avoid.  That said, this scheme is better captured in a video with their digital media and fantasitc Butterflies and skull prints within a piece of furniture which looks like its referencing the Memphis Group.  Its better to go and see this one if you can. 

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Oasis, London

With their Tales of The East strap line and a scheme featuring their latest capsule collection inspired by Chinoiserie fabrics and wallpapers from London's Victoria and Albert Museum, Oasis is rocking the Summer look perfectly.  Great to see some references here form historical sources; we dont see this very often (or perhaps its just not something celebrated much) which is a shame as they are such a rich resource to draw inspiration from and so readily available too particularly here in the city.

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Myer, Australia

Images Courtesy and Copyright Myer, Australia

It always seems so odd to us that seasons are completely out of sync from us on London time although of course there is life beyond this metropolis and we have to remind ourselves that the world doesn't revolve around this city, does it?  We are always so pleased to see what is happening around the world (after all we don't really live in a vacuum) and our friends across the world are doing some fantastic work.  We have included Myer previously and they are clearly rocking the high street in Australia with their latest AW16 collection presented in a repetition and gravitational format. Some very exciting things happening and looking fantastic guys. 

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Boucheron, London

To our surprise we have never included this brand but then we only include brands that do interesting schemes so perhaps they have never done anything until now.  OK, well, this is 'sans' jewellery although these cut outs are quite exquisitely produced.  Possibly laser cut (?) or maybe produced by artisans we just dont know although they are very beautiful and great to see these mega wealthy brands making such an effort.

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Topshop, London

If we dont include this brands' scheme now they will change it again within a swipe and it will be yesterdays news.  Whatever you think of the owner of this brand (we have our own thoughts on that one) we do have to give huge kudos to the team who implement these schemes as we know how hard they work.  Rocking the houndstooth and stripes and a kind of Urban Outfitters ostentatious poverty look with the wooden plinths in various sizes and applied graphics this brand as always is making a lot of noise at Oxford Circus; and so many mannequins too.

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Tiffany, London

Beautifully exquisite as usual, Tiffany proves once again that it is the master of all tiny props generating enormous narratives.  A miniature version of their iconic store on the corner of 5th Avenue NYC with 'diamonds' pouring out of the door in one window, a spiral staircase in another.  There appears to be a trend in jewellery stores right now here in London for these (probably) laser cut pieces.  Go and be amazed at the spectacle of this scheme.

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Liberty, London

If you haven't yet seen the fantastic latest scheme at Liberty, here's a quick overview for you.  Their latest scheme is a collaboration with the Photographer's Gallery and Liberty which presents their 'In Your Face' campaign with a series of iconic portraits and style statements that reflect the continuing legacy of Punk and its celebration of raw attitude, youth culture, provocation and self expression.  Now image nearly 40 years on a world where we made such rebellious statements through visuals and fashion again rather than killing each other.  What a more interesting the place the world would be. 

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Chanel, London

We don't often like what this brand does and as we also often mention, their mannequins with their tiny pin heads are just awful, but its a look which clearly appeals to a vast audience so why would they worry?  The latest scheme with their cut out silhouettes does look rather interesting and it is certainly one of their better installations although apart from that there is very little else here to comment on.

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Nike Global Retail Lab, Oregon, USA.

Images Courtesy and Copyright www.millingtonassociates.com 

This is a really interesting project in collaboration with Nike and www.mllingtonassociates.com  The team at millington associates were recently asked to collaborate with Nike Retail Lab in Portland, Oregon to help with the creative visualisation into reality for their new Magista 2 Football boot.  The team were given visuals of a brain made from the fly knit thread of the brands famous boot which was sculptured using steel rods which were then used to form the brains 3D profile.  Great to see such interesting developmental images from concept to completion of a scheme to share with you all. 

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