Lacoste, London

The theme at Lacoste right now highlights the Vintage Sporting Spirit with their latest Back to Block collection here along Regent street.  This is possibly not the most exciting thing happening right now although of course we do try and include everyone that does something interesting and of course its worth perusing what these guys are doing too.  Perhaps a little more theatre in here would make us go back again and again.  Check out our video too https://www.youtube.com/watch?v=3RylkQBGTWM

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Ted Baker, London

Images Courtesy and Copyright http://www.elemental.co.uk

Proving that not all high street mid-range retailers need to look the same, Ted Baker have launched their incredible 'Curiosities' scheme here in the centre of it all.  The shoot for the scheme took place with the historic Natural History Museum where the models were portrayed as collected items with the windows here containing the 'fine specimens' with a range of creatures such as flamingos, lobsters and bugs, some of which have the Ted Baker signature print.  Grassy and moss filled plinths elevate the product and catch the passers-by attention in this superbly dynamic scheme.  If you happen to be in town, do go and check them out.

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Banana Republic, London

As a speciality wear provider, Banana recently has been looking so good.  With their Grey back drop, bicycle graphics in a repetition format, bicycle prop and of course their 'What moves you' strap line, the simplicity of their schemes appears to be their strength and gives clear differentiation from the other other retailers along the main drag of Regent street.  We often wonder, that, if we removed the the logos from the outside of some of the stores on the high street whether we would ever know the difference between some of these mid range retailers; these kinds of schemes besides being great to view do help to give that differentiation and of course are most welcome.  

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Liberty, London

With their incredible interpretation of the National Theatre's play 'The Curious Incident of the Dog in the Night-Time', doesn't Liberty look absolutely incredible?  The play itself which is based both in Swindon and London is about a 15 year old amateur detective called Christopher John Francis Boone who is also a Mathematics genius.  The main thread of the plays' narrative is the mystery surrounding the death of a neighbours dog found speared by a garden fork.  We wont give the ending away but if you cant go and see the play then at least go and appreciate the spectacular interpretation at Liberty or just view our quick video here.    https://www.youtube.com/watch?v=IJDWUjFf-SA

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H&M, London

Just in time for London Fashion Week, H&M have launched their AW15 collection and, we have to say it, this is one of their best schemes to date at their Oxford Circus store and what a corker it is.  The products here (as seen at the Paris Fashion Week show) are placed inside a capsule, and therefore we guess a capsule collection (!) glows across Regent street like a beacon.  Just check out our video as this one looks superb. https://www.youtube.com/watch?v=bCyMEs42Zoc

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Hyundai Department store, South Korea

Images Courtesy and Copyright Prop studios

To celebrate the grand opening of the Hyundai Department store in Pangyo, South Korea, those clever guys at Prop studios have created this incredible installation based on the narrative 'Around the world in 80 days'.  To communicate the theatre of the fictional voyage, the team have included out sized props such as this incredible enormous Whale made of leather and fish encased in acrylic bubbles.  Beyond the usual, but amazing schemes at Bergdorf Goodman in New York, we rarely see such magnificent installations and how fantastic to view them happening beyond the usual VM hubs around the world. 

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Canadian High Commission, London

Celebrating the Queens 23,226 days as monarch or a staggering 63 years, it was great to see that the Canadian High Commission had picked this up as something to celebrate.  With such events being the kind of thing which we may never know again this was the only nod to this historic occasion which we could find here in the centre of it all.  If Simon Doonan had still been at Barney's we can imagine that he would have produced the most entertaining installation (albeit waspish) which we would have talked about for years.  Sadly no one else picked this up, so missed opportunity we guess but great to see Canada House have their fingers on the pulse of events.

Hogan, London

For such small windows this brand really do make an effort to present their products so creatively.  A large format graphic of the cityscape and models of skyscrapers together with illuminated traffic lights and 'don't walk' signage create an interesting narrative around their product.

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Ermenegildo Zegna, London

Zegna is rocking a beautifully simple scheme right now for their latest installation which highlights their made to measure service.  Out sized shiny needles surround one of their beautiful jackets in front of a perfectly illuminated panel focusing the passers-by's view into the centre of the window.   

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Gina, London

A collage-style scheme with a mixture of product handling in a gravitational format and triangular and rectangular printed background punctuated with mannequin legs is the scheme at Gina right now.  We often pass this store but rarely capture it as they dont tend to change this windows very often, so this is a welcomed relief from what we normally see.

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Tom Ford, London

This scheme possibly falls into the Colour Codes trend?.  The origins of colour in our world of manufactured pigment appears to have been forgotten as Colour is now mechanically made where once it had quite an aura and power to bring ancient stories alive.  Colour also has a wonderful provenance which was originally produced through laborious processes using natural materials and traditional methods and here at Tom Ford this fantastic powdered pigment encased in its Plexiglas case beams from their Sloane street store here in the centre of it all.

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Harvey Nichols. London

We really have been drooling over this scheme since we saw it recently.  In true style this brand captures the vibe on the street so perfectly.  Collaborations are so key right now and this brand with its Tate Modern's EY exhibition, The World Goes Pop, is quite a corker.  To get a better view of this scheme do go and have a closer look yourself, otherwise just check out our video here. https://www.youtube.com/watch?v=ZmAeOjTR3Cg

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Fendi, London

We imagine that this is a product-led scheme here at Fendi and how bright it all looks too.  We are scouting around Knightsbridge this week and we really do have some great installations to share with you, including the amazing new scheme at Harvey Nichols coming for you tomorrow.

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