Sunday 11 July 2021

Kate Spade, London

We were really trying to capture this scheme sensitively.  We can all probably agree that this is not their finest hour re. their scheme however this is what is out there.  This brand have produced some great gems in the past although this is sadly rather poor by comparison.  We are guessing that they either have no VM team or simply no budget at all.  It might have been better to have no scheme at all and dust off the large format graphic in the meantime.

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