Thursday 23 May 2019

Dior, London

This is such an interesting installation at this brand at the moment.  We thought we recognised the neon words here from a long time ago and of course it is the name of a classic book by the author Rozsika Parker - The Subversive Stitch.  Whether there is a link here between the book and this scheme is unknown to us at this stage although it does seem to be quite plausible given that the overview of the book is the reciprocal relationship between women and embroidery, the world of domesticity and the subsequent breakthrough into Art and Design.  We do hope that there are clear links between the two as this would highlight a particularly interesting direction for retail store windows.

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