Saturday 25 March 2017

Hardy Amies, London

This is a brand which has never appeared here although as with so much of Saville Row there is so little to capture in the form of Visual Merchandising for us to include.  Well, until now that is.  Here at Hardy Amies which has an amazing authenticity and quality with of course Mr, Amies himself being the official dressmaker to Her Majesty Queen Elizabeth II from 1952 until his retirement in 1989 we have spotted these out sized handkerchief forms with instructions in vinyl placed on the fenestration probably from the man himself..... "You can wear a dark Blue suit and tie with a pale Blue shirt and navy Blue socks, but then you must then have a patterned Silk handkerchief.  The types of stores along this street clearly still have a market available to them although the question is sadly probably for how much longer?

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