Sunday 10 July 2016

Bally, London

Bally have really changed direction with this scheme and a welcomed one it is too.  Normally we see quite dull fixtures similar to Salvatore Ferragamo until they went for all out fun with their graphic schemes and this one is quite the corker.  Rocking the Artists studio look this brand appears so much more interesting than it has for a while; remember the Goat and handbag scheme?  'Solid' blocks in a Grey, paint pots and brushes surround the product and rolls of fabric help to create the narrative around their gorgeous product.

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