Tuesday 4 August 2015

Gucci, Dubai

This is an interesting scheme from Gucci, which we have seen via twitter has become global.  Neon lights in a vertical, repetition format with a giant bird carrying what we assume to be a product from their latest collection (well, why would it not be?).  This scheme really does look dramatic when you see it from across the other side of the mall, although we are just a little bemused with what appears to be a 'grave' covered in flowers on the floor.....and....and with revolving shoes??  Very bizarre indeed.

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