Tuesday 16 June 2015

Max Mara, Madrid


Great to see some 'Glocalism' happening in Madrid, particularly from a global brand.  We really are big fans of this brands presentation and the simple use of Black and textured White looks superb.  We see they are also using the latest Bonaveri figures too.  What we aren't so sure about is the use of the White Cockatoo's but hey, a bit of exotica in Summer time has been on trend in London so we 'get'  it, it works very well. although the poor birds do appear to be clinging on for dear life in a wind tunnel or perhaps cunningly synchronizing the suddenly shocked look rather than appearing relaxed and perfectly poised as we would have anticipated. 


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