Wednesday 5 November 2014

Louis Vuitton, London


The story behind this scheme is really fascinating and we would recommend having a look at their site (some very impressive joined up thinking here).  The photographer Johnny Dufort was selected by the brand to capture Cindy Sherman's collaboration 'who has taken inspiration from the patchwork of hotel luggage stickers affixed to Louis Vuitton trunks'.   If you want to see perfection in a brand then do drill down a little deeper and read their narrative on line as it does make a lot more sense.  As we didn't check their website before our last entry we missed that the brand opened The Foundation Louis Vuitton in Paris.  Hopefully we will be able to check it out some time soon and let you know more about it.


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