Wednesday, 24 July 2013

SFD, London

Images Courtesy and Copyright SFD

We're big fans of this retail supplier and how fantastic to view their amazing showroom.  With the recent launch of their new ranges, SFD have also just produced this incredible new scheme; the Art of Retail.  The scheme features four of their White mannequins with cans of different coloured inks placed above them and slowly dripping down onto the mannequins heads.  As is the unpredictable nature of the drips each figure looks completely different and over a series of weeks the cans will be refilled slowly building up layers to create four uniquely covered mannequins.  Why cant we see more of these things happening out there on the rest of the high street?


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