Wednesday 11 July 2012

Reebok, Athens, Greece

Image Courtesy and Copyright Andreas Alexandridis

If you happen to be in Athens, Greece soon then do go and check out the latest scheme at Reebok.  We cant remember when we saw a Reebok store last (are there any others?) so this is quite a treat.  Produced by Onoma Architects, which are a Design agency based in the capital the team here have produced a scheme based on 'Crossfit' the latest innovative footwear from Reebok.  Anyway, we do love the neon skipping rope in particular which has been used in such an innovative way and great to see some wonderful creativity coming out of this country.

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