Sunday 6 May 2012

Hackett, London

This is such an interesting move by Hackett right now.  Normally we see a 'bus stop line' of bust forms showing their wares, however this week we've spotted their new scheme of suspended bird cages in gorgeous colours and 'caged' products.  OK, well we could say that we have seen it all before, however what is particularly interesting is to see this at a menswear brand.  These guys are injecting so much interest and creativity that would can only say how fantastic it is to have some entertainment back on the high street.  We now need to work on injecting some clever humour sadly lacking everywhere else and with both the Olympics and the Jubilee pending lets hope we have a few 'winners' out there to keep us all smiling through the agony.

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