Sunday, 9 January 2011

Desiguel, London

After a whole month of entries from New York, its sadly time to focus back on London.  I say sad, as I found some amazing schemes across the pond and its Sale time back here and not the most visually exciting time of the year but but then by the nature of travelling, at some point you have to return.  Anyway, on my quest to find some kind of innovation - and it has been difficult -  here's the first for you.  OK, well, not the most exciting scheme I've ever seen, only a slight variation on the Sale theme.  Here, at Desiquel, their vinyl informs us they they love Sale (I don't particularly) however with their giant sized t-shirt, this scheme is salvaged from the ranks of  the hideous.  But only just.

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