Etro, Milan

We cant recall ever going inside one of this brands' stores however while here in Milan we've been able to take a peak around from outside and now we realise we should've crossed over the threshold a lot sooner.  Just look as this stunning interior space.  Paisley patterns, wonderful colours and beautiful product.  Time for some retail worship. 

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Hogan, Milan

When we captured the windows here there was unfortunately a van parked very close to the second window which meant it wasn't possible to capture it in the time we had along this narrow street in Montenepoleon.  Anyway, gorgeous flora with these palm leaves in a repetition format fill the background here and of course as standard, the design carries through inside of the store.

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Blue of a Kind, London

With sustainability becoming more and more important there's no wonder that brands such as this have emerged fairly recently.  Of course Eco-stuff has been around for quite some time although we now know how important it is and certainly with each new generation the agenda moves even more up the list of priorities.  Blue of a Kind is a new one to us and are fashion studio focused on up-cycling from pre-existing garments and repurposed fabrics.  One to watch we reckon.

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Moncler, Milan

We realise that we tend to gush a little when we see this brands' windows, but just look at them.  Just look at them.  These ones are within the Galleria Vittorio Emanuele II which of course is impressive enough as it is but then add layers like this and the area becomes one of the best places in the world to shop or browse.  All of the stores here are very impressive.

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Berlutti, Milan

Unfortunately for the UK, this brand only has a store with very small windows although they do make an effort nonetheless.  Here in Milan however just look at this little beauty.  A fabulous photo booth fills the space that they have here and all beautifully produced too in order to create a hugely fun scheme.

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Corso Como, Milan

We're taking some time out at the moment to explore the delights of Milan.  Its been over two years since our last European or Global visit so we have been itching to get out there somewhere so that we can refresh our retail store windows entries.  What better way to start than 10 Corso Como for a bit of retail worship and top up on a bit of culture in their gallery spaces too.  Gorgeous luxury products and clearly the place to see and be seen.

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Roberto Cavalli, London

This is possibly not the most exciting scheme we've seen at this brand although we do love the collision of the patterned backdrop with the animal print product.  Besides the fixtures there is not a lot else to mention here as the scheme is rather starved of any creativity at the moment sadly.

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Ralph Lauren, London

Probably just like everyone else, we are eagerly waiting for this brands new store to open along Bond street.  We've had glimpses in from the street on the odd occasion although there's nothing to see right now apart from a building site and construction workers.  In the meantime we do have the Regent street stores to look at and the window below is one of our favourites here with beautiful shades and fantastic props.

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Moncler, London

For such small windows this brand is so great at slapping us with an amazing scheme.  We've been following them for some time now and someone here really knows how to create fantastic narratives in their spaces which range from stories with small props, digital technology and product-led schemes.  There really is no particularly discernible style to this brand which is great so we can never guess whats coming next.  Wonderful stuff...!

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Loro Piana, London

We normally see quite creative windows at this brand although we're not entirely sure about this scheme?  The brand are not normally this graphic-led in their installations and tend to work rather more three-dimensionally so this scheme is quite the curveball.  Great colours though.

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Anya Hindmarch, London

We really love this store and brand as they make such an effort to produce great quality retail store windows and have such original ideas too.  Their latest scheme which is product-led, i.e. uses the product as a starting point for the concept, in this case probably one of their basket / raffia products from their current collection, in order to produce this wonderful outcome.

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Harvey Nichols, London

Wow, just look at these beauties.  We absolutely adore the windows at this brand as they always deliver an incredibly creative narrative.  With the launch of Flamant Rose (its a perfume) from The Merchant of Venice the team here have captured the narrative around the product and interpreted it in their own unique and super creative way.  In fact, this should have been the advertisement for this product as it looks even better than the contents of the promotional video.  Anyway, if you fancy a little spritz of this fragrance its yours for just £263 (or $290).

Check out our fantastic sponsors below for incredible Visual Merchandising solutions or click on the banners on the side of the main page at www.retailstorewindows.com

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Pringle, London

We came across this scheme recently along Mount street here in the centre of town.  Collaborations with Artists are usually a really great idea as it can really help to invigorate a commercial space and provide the Artist with a showcase for their work.  When Artists collaborations don't work well is when the work itself completely out shines the product it was meant to support.  While whether we like the Art work here produced by the painter Frida Wannaberger is obviously irrelevant (although incidentally the work here explores reflections, observations and ideas of woman hood and very interesting too) we cant help feeling that the mannequins, dressed like secondary school Geography teachers, probably wasn't the best idea.

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