Prada, London

This is rather a clinical look for this brand right now.  We have seen some very interesting uses of colour and occasionally some very sophisticated narratives however currently theres a kind of cosmetic department vibe happening here.  There's an interesting graphic in the top image with text which says Is Nature out there, or in here.  We're not entirely sure what this actually means and perhaps its just something lost in translation.  We doubt it knowing how sophisticated the brand are although we haven't yet been able to make a connection.

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Jimmy Choo, London

This brand have such tiny windows that we are always amazed that they are able to still fit so much into them.  We've also never actually been inside this store although one day we will pop in and have a look around just for the experience.  In the meantime, faux dripped paint in delicious tones flows down the plinths holding their amazing product.

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Canali, London

We find ourselves being drawn to this scheme for some reason.  Perhaps it's a Hitchcock vibe we are picking up.  Cut-out birds in a repetition format fill the window here at this brand where we have previously seen some great schemes over the years.  We just don't know why the scheme doesn't seem to flow throughout all of the windows though?  Rather a missed opportunity here although great scheme nonetheless.

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Dior, London

We've always felt that Prada were the masters of colour in their schemes and of course their products however this brand are clearly up there with them right now.  We have to keep reminding ourselves that there is a pandemic still going on and that the production and installation of any scheme right now has its own range of complex issues, therefore anything visual out there is most welcome.  The mannequins are wonderfully dynamic and particularly interesting that the brand have gone for a Black finish. 

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Smythson, London

We've always loved the innovation at this brand and while they have been located at this site they have produced schemes which have been real corkers.  No easy task with open backed windows.  Ok, well, this one isn't their most innovative of course but then there is a pandemic happening therefore we are just grateful that they have something in their windows right now and we're sure that far more spectacular schemes are in the pipeline for the rest of the year.

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Fenwick, London

There's a wonderful Summer feel to this scheme along Bond street with its bright bold colours and great narrative.  We have been following this brand for some time now particularly as they have put so much energy into their schemes in the past few years and are always a joy to view.  As with just about everything and everywhere out there right now it does feels like this brand is finding its feet again after a huge knock however we hope everyone can hang on in there and bring us even greater delights in their schemes throughout the rest of the year.

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Tiffany, London

There's something quite unique about the windows at this store besides the fact they always produce such wonderful installations.  There are always smears on the glass.   This is, no doubt due to the volume of people we guess trying to get a closer look at the product and drooling at the spectacle and it is something we only seem to come across here.  Anyway, we don't quite understand the concept here although there are flashes and slashes of scenes from NYC and therefore we guess links to the brands' heritage.  As always, a superbly and perfectly produced installation.

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Fendi, London

The windows here are quite a nightmare to capture.  As you can see from the image at the bottom, there is pillar right in front of the fenestration which makes it impossible to capture the scheme straight on.  Anyway,  even with out rather angled images we're sure can appreciate what the brand have done here with their arch form structures which fill the space at their Bond street store.

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Versace, London

We have been trying to recall when this brand moved in and Bally who were here before moved out although we seem to have completely lost track of time and everything over the past year is a bit of a blur.  Anyway, we have previously seen some interesting schemes at this brand although they can be a little hit and miss and one minute they implement a killer installation and then the next one is very simple.  Perhaps it's a budget thing.  Anyway, its no real surprise that this scheme is fairly simple given the circumstances which we find ourselves in however they have at least produced something and this is appreciated.

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Roger Vivier, London

We first came across this brand in Paris quite a few years ago now although we hadn't always realised that they had a store here in London too.  We occasionally include them here as they do actually produce some quite interesting schemes such as this one.  A large and very Pink cat prop fills one half of their relatively small window space while the other half uses these bright Green coloured decorative plinths on to which is place the product.  

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Tods, London

For some strange reason this post appears to have been deleted previously by our host site before it actually launched therefore we are slightly delayed in bringing todays entry to you.  Here at Tods, they appear to have adopted a music / musical instrument theme at their store along Bond street compete with rockstar-style guitar and keyboards, albeit Tod-ified.  Small products such as theirs are not easy to show well however as always another super quality produced installation from this brand.

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Tods, London

Its been a while since we looked at this brand but as always they have produced a great quality scheme.  The theme or inspiration for this appears to be based on music and musical instruments in particular with the inclusion of a rock guitar and keyboard.  Albeit of course Tod-ified in a range of materials.  Small goods are not easy to present in an interesting way although this brand always produces such interesting concepts.

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Ermenegildo Zegna, London

This brand always make such an effort with their schemes which are not only always so impressive but very much appreciated too.  They first appeared on our radar several years ago with their installation at the department store Harrods here in London and we've followed what they do ever since.  Currently their scheme appears to be a kind of reference to fibres / thread complete with reels and neon thrown in with the strap line What makes my Man Zegna.   Indeed.

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