Loewe, London

We don't mind open backed windows ourselves although this one is not doing the brand any favours whatsoever.  Horrible, horrible security grille.  We complete understand the security implications along this street which has a reputation for late night robberies but surely there is a more enticing solution to these windows?  We really are willing them to look good as the always have done at other locations but we sadly have to mention that this is just terrible.

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Molton Brown, London

Launching their new Opulent Collection is this brand right now.  We did find ourselves looking for more information on their website as this promotion is so inviting and of course the products look great too.  With names such as Neon Amber and Labdanum (yeah we don't know either but its forcing us to believe in it) the various parts of this new collection are beautifully packaged and we bet will smell a treat.  Great use of the window space too with the use of this circular vinyl focusing the customers eye view straight onto the product.

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Anthropologie, London

With a much needed injection of colour out there on the high street is this brand right now.  As regular readers will know, we do tend to gush at the windows here and with good reason (we think).  Here in London of course we are just in that short period between seasons i.e. its the end of the Summer-ish but not quite Autumn and Christmas schemes are just around the corner.  We guess this scheme reflects that period with its nod to the various flora and fauna included here. 

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Fortnum and Mason, London

We just love the windows at the brand as they always deliver (well, apart from that time they went, ahem, digital for about a week).  Prop-licious is the only way to describe their latest scheme with land-of-the-giants fruits, vegetables and wonderful things edible.  You can of course see the full run of their windows via our Instagram account (link below).  In the meantime this is one brand that keeps on giving and particular kudos to them doing it in a pandemic.

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Penhaligon's, London

If you don't know this store along Regent street then you are in for a treat.  Look how gorgeous this is.  We can imagine that these windows are an absolute nightmare to work with given their shape and form however what a beautiful scheme.  Ok, well we have seen hot air balloons used in windows previously, and we think the last time was at Louis Vuitton, however these are so beautifully executed and installed that we don't care.  These. Look. Great.

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Roberto Cavalli, London

We've included a lot of references to digital technology recently.  Some good and some, well, we will let you decide what you think.  Of course, technology, when used well can be a good 'thing' to do although, pandemic aside (we realised that these types of installations are a quick fix in some instances), the creative element really does seem to slide and all we're actually left with is just another large format graphic albeit in a different format.  We can only hope that brands continue to invest in their Visual Merchandisers, see and understand the value they bring to the business and bring back that much needed creative element once again.

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Harvey Nichols, London

We suddenly realised as we were sorting through our images for here that this is the only brand where we include the details of the mannequins in our posts.  No other brand invests so much time in this detail which is why we love these guys so much.  The current scheme is fairly simple compared to their previous schemes although this could either be pandemic-led or simply what the current vibe determined.  Either way we love what these guys do.

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Giorgio Armani, London

We recently included the Emporio Armani scheme from this brands' Bond street site and while we were initially at least rather underwhelmed with this one also at first glance, on reflection it is actually rather beautiful.  Ok, well there is no theatre, and goodness knows no humour (God forbid any luxury brand actually crack a smile) but there is a wonderful subtlety which we love about it through the use of the very fine leaf prints which you just about see on the screens behind the product.

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Jo Malone, London

As each week passes it becomes ever more difficult to find new schemes to share with you.  Fortunately as London is such a large city there are a few areas which we can draw upon on rotation although it appears that so many retailers have closed that the empty shop units look like missing teeth on the high street.  Fortunately this brand have installed this beautiful scheme.  We saw something similar-ish in Paris at Dior some time ago although this too is exquisitely produced.  Ok, well the Cat in the window is scarily of land-of-the-giants proportions and that Wisteria is enormous by comparison.  However, scale aside this is quite a beautiful scheme.

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Burberry, London

Wow  this brand have been so refreshed recently that they're almost squeaking.  With the recent launch of their limited edition B series which presents their first in-game, NFT, Sharky B and their NFT accessories collection the brand have installed these very expensive looking (and probably were) huge digital cubed and suspended screens which absolutely glow across Knightsbridge right now.  We've also included a short video below for you so that you can see it in action.

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Loro Piana, London

We've been following this brand for some time now as they consistently produce interesting schemes.  It is one however which we know very little about and have never actually been inside any of their stores;  We guess that we're not the target customer.  While we have seen this type of scheme previously, i.e. stranded curtains as a backdrop although in this case, in a repetition of a curved form, the colours are beautifully produced although we are not huge fans of the hanging bust forms which do the product no favours at all.  There's a slightly ghostly feel to them in fact. 

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Diesel, London

Beautiful tones in this window along Knightsbridge here in the centre of it all.  We were actually trying to work out what this window was about and to see if we could link it to one of their campaigns.  Spoiler alert we couldn't.  However while searching across their website we did find that they do produce a lot of homeware products also.  This is completely new news to us and some fine stuff there is too.  We cant imagine searching their site for new flooring however but good to know that they do it.  Have a look, they're doing some great stuff.

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 Don't forget you can also join our community and upload your own schemes via our facebook page https://www.facebook.com/groups/154954607862364/ or on our Instagram page https://www.instagram.com/jonathanbaker1/

Loewe, London

We've been trying to recall where this brand had their store previously.  Was it Mount street?  We managed to capture some great schemes in the old store although this one along Bond street just doesn't work as well at all.  Open backed windows are fine of course although at night time when that security grille comes down, it just kills this space completely.  We really want to love what they do here but we find ourselves not even liking it.  What a shame, such a great brand too.

Check out our fantastic sponsors below for incredible Visual Merchandising solutions or click on the banners on the side of the main page at www.retailstorewindows.com

 Don't forget you can also join our community and upload your own schemes via our facebook page https://www.facebook.com/groups/154954607862364/ or on our Instagram page https://www.instagram.com/jonathanbaker1/