Rimowa, London

We pass by this store quite frequently although they don't tend to be big on the visuals here so we just keep on walking.  Until now that is.  Using a giant airline luggage tag (is there a proper name for these things?) as a bag drop certainly did make us stop and take a closer look as usually their installations fade away among the very visual Dior, LV, Hermes and Burberry stores which surround it.  Great to see some impact in this window.

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Alexander McQueen, London

As with yesterdays post its been a long time since we included this brand although there hasn't been much here beyond the product to include for you.  As always, the product is a firm favourite of ours and in this installation the brand have used a faux rock in a Silver finish on which the product has been placed with an abstract painted / printed backdrop.

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Agent Provocateur, London

It has been ages since we looked at the windows here so here's a cheeky installation with which to begin your weekend.  As ever this brand like to provoke just a little with their sexualised schemes and this one is no exception.  With a precariously balanced mannequin on top of a motorbike complete with crash helmet and dollar bills suggestively tucked into her stockings this scheme might raise a few perfectly manicured eyebrows although it is a bit of harmless fun and great to see some bold statements in retail store windows.  A bit breezy though.

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Hermes, London

This still remains one of our favourite brands for windows 2017.  Always so impeccably produced and installed window schemes with narratives which really need no explanation.  With a nod towards the solar system the latest offering from their Bond street store looks stunning.  As this brand invest so heavily in their Visual Merchandising we're guessing that their Sloane street store windows will be quite different so we will try to swing by there shortly so that we can show you what is happening there too.

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Patek Philippe, London

Its always such a shame that these super premium brands need to remove their products at night time (although of course completely understandable) as it really does leave the windows missing that key element.  Still, as always another great scheme at this store along Bond street.

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Ralph Lauren, London

This is quite a different direction for Ralph Lauren as we normally find installations of homes in which so few of us will ever live, although thats aspiration for  you.  Its is a welcomed change however.  With their glossy backdrop placed to create a perspective view and punctuated by just 1 - 2 mannequins this really does look quite stunning.  Thankfully the days of only using the Yasmin Le Bon mannequins by Rootstein are long gone (at least at their Mansion stores anyway).

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Tory Burch, London

Check out this stunning backdrop at Tory Burch right now.  We've seen a big trend with Plywood recently applied in all sorts of ways but this one is quite exquisite.  Beautifully lit and we image laser cut given that the scheme has probably gone global and who has the time to do this by hand, right?  The various layers here have been applied to create a sense of depth in the landscape which has been punctuated centrally with what appears to be a colonial-style house.  Go and view this one.

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Caroline Biss, Europe

Images Courtesy and Copyright Yves Delobelle

Adding this extra touch of glamour to the visual merchandising offer at the ready-to-wear fashion house Caroline Biss, the team at www.shimmerwalls.com have produced this stunning installation to the the brands stores across Europe, including Luxembourg, Belgium, Germany and The Netherlands.    The mirror wall board has been produced using laser cut acrylic mirrors in this repletion format to produce this incredibly glamorous effect.  We've come across these types of installations by Shimmer walls previously and they really do look beautiful in situ.

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Max Mara, London

Max Mara has been oozing such elegance with this simple yet beautifully produced scheme.  There isn't a lot to comment on here although we just wanted to highlight that the extra detail of the flash of Red on the walls just works so beautifully with the product.

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Liberty, London

You can always count on Liberty to provide such a wonderful experience.  The store itself complete with crunchy floorboards is always a treat and of course the most beautiful products for sale too.  With their market-style installation with stacked pots and the latest in fashion clothing this store should be on your speed dial.

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Oasis, London

2017 has been an amazing year for schemes at this brand.  The energy behind their installations has been amazing to view (this store along Argyll street here in the centre of it all is always a difficult one to capture so our images don't quite do it justice).  With their market-like scheme complete with exotic birds and tonnes to look at in this store, it really is worth exploring this brand further.

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Fenwick, London

It certainly has been an amazing time over the past couple of years at this store along Bond street.  Gone are the dusty old props and huge doses of creativity have been breathing life into this now amazing store.  Just check out in store too.  With a huge nod to Lichtenstein, the brands latest scheme for London fashion Week is stunning.  We can wait to see their Christmas installation..!

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Burberry, London

We weren't very enthusiastic about the previous scheme here but then when London isn't shinning as brightly as it should with regards to retail store windows it can be a little disappointing.  However, with their industrial installation mixed with a bit of decadence thankfully it is great to see this iconic brand looking so good again.

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