Saturday, 24 December 2011

Louis Vuitton, Las Vegas


Well, we couldn't be in Vegas and not check out our favourite visual brand could we?  Here on the 'strip' is another one of their gorgeous stores.  Of course we've shown these Elephants and scheme in New York and London already here, but we couldn't resist but include this store too.  We think this is a Frank Gehry building which also houses Tiffany, Tom Ford and YSL, but we'll have a closer look soon.  We will also be putting an album together to give the flavour of this 'bonkers' place shortly.

Isabel Marant, New York


We've never noticed this store before around SoHo, here in New York (or maybe we have?) but anyway, Isabel Marant is a brand that we're not very familiar with.  However, we were drawn into take a closer look as these wooden structures spinning around.....one side displaying Merry Xmas, the other Happy Sale. Now that's a good (clever and creative) example of getting the most value out of a scheme, eh?

Friday, 23 December 2011

Calvin Klein, New York


We do like to view this store on occasions as they tend to produce rather more avant-garde schemes than the rest of the brand.  We've see quite a few installations by various artists in conjunction with CK and we do love this.  Here we have an installation offered from Nathaniel Rockowe.  This structure is suspended throughout this beautiful space, almost hoovering-up or about eat consumers from the street.  These things make window schemes just so interesting don't you think?  We're just wondering what it all means.

Thursday, 22 December 2011

Sephora, New York


While we never shop at this store, we do really love what they do.  The Sephora store's 5th Avenue scheme really does look superb.  With its beautifully laser cut material - the detail here is remarkable - filling these windows across the whole of their fenestration.  Night time of course is the time to view these as they very much act like a monochromatic stained glass window.     

Wednesday, 21 December 2011

Gucci, New York


We weren't massive fans of the Gucci scheme in London that we recorded recently, however the New York store along 5th Avenue really does look quite superb.  OK, the star motif isn't our favourite thing but the way it has been repeated in this format to give the illusion of some kind of perspective in which the product sits, really does work so well, although it is a shame that a bust form was selected instead of a full mannequin, don't you think?

Tuesday, 20 December 2011

Louis Vuitton, New York


Of course no visit to the Big Apple would be complete without visiting our favourite 'visual' brand, would it?  Louis Vuitton have implemented a variation on the same theme as their Maison in London.  Its difficult to decide which version is our favourite because they are both, as always so beautifully executed.  But anyway,  these windows shine like a beacon from its corner position opposite Bergdorf Goodman, Tiffany and Bvlgari that really does make for a visual merchandisers heaven. 

Monday, 19 December 2011

Blanc De Chine, New York


We've viewed this store for quite some years, although strangely only now included it.  Anyway, we love these 'ultra violet' (?) structures supporting this scheme.  At night time they cast a wonderful glow on the outside to the street - quite welcoming when its so cold here.  Anyway, these illuminated icy looking structures really are very cool.  We're not sure how they have been produced but, if you get the chance, do go and take a closer look and maybe let us know?

Sunday, 18 December 2011

Fendi, New York


We've seen the use of easels and Artists canvases back in London throughout 2011 at Anya Hindmarsh and Diesel for example.  We love the Rothko feel to the canvases together with the colour of the merchandise.  The overall composition does look really quite beautiful, don't you think?

Saturday, 17 December 2011

Henri Bendel, New York


Wow, you must go and see Henri Bendels scheme along 5th Avenue right now.  With their mannequin 'dressed' in multiples of tiny beans, accessorised with Liberty's torch this really is great fun.  Suspended illuminated and spinning frames hang just inside the store with references to the Rockettes.  We particularly love the decorated chandeliers inside, but you'll have to and see these for yourself.  We've made a video if this store for you to feel the experience yourself - at least in part.  Click here to view.  http://www.youtube.com/watch?v=FB8-41bzTiw&list=UUsubIQJFMNM6ZVPlgxA4MaQ&index=7&feature=plcp

Friday, 16 December 2011

Aether, Pop-up, New York


Have seen the pop-up Aether store in SoHo?  Although we weren't particularly drawn in by the merchandise (more of the same old stuff one can buy just about everywhere really) we were drawn in because of the fabulous caravan (is there an American term for one of these capsule-like mobile thingies?)  Anyway, this looked really cool, we stopped, we looked (although we didn't buy) but job well done.  Maybe just sort out the merchandise so it doesn't look like everyone else?

Thursday, 15 December 2011

Saks, New York


Meanwhile, here in New York, Saks are 'entertaining' us with their latest projection.  Well, how much longer could we endure the illuminated snowflakes and the sound of tubular bells eh?  Anyway, in true 'cookie-cutter-dare-we-offend-anyone' style we have the exploding bubbles and snowflakes - Dull at the very most, but of course you may think oherwise.  If you like this malarkey, you can catch our video (which incidentally was recorded in great anticipation after pushing our way through the crowds of international cookie cutters)  by clicking on the link below.


On the Streets, London


Were you on the London Underground yesterday morning at about 11.00am?  Very creepy promo going on at Oxford Circus.

Wednesday, 14 December 2011

Tiffany, New York



If you loved the Tiffany windows in London, then you will be completely wowed by these ones here in New York.  One of the things that we love so much about New York store windows is that the retailers are not afraid to apply their scheme, in part, on the outside of their spaces.  Static images of course only tell part of the story, so, if you'd like to them in action, check out our You Tube Channel from the link below and be wowed too.  Better still go and see them for yourself?
http://www.youtube.com/watch?v=qKrW44Xvkpo&list=UUsubIQJFMNM6ZVPlgxA4MaQ&feature=plcp

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