Missoni, London

While this isn't the most exciting scheme from this brand, no wait, actually, this is one of the first schemes we have seen from this brand at this store, but anyway, what it has done is to kick start some ideas about the use of mirrors in store windows.  Beyond the usual uses, i.e. to make the space look bigger, we have also discovered that by capturing ourselves in the reflection we somehow become a part of the narrative within the window space.  Deep stuff this.  OK, there is more to it than that but we are still researching and collecting our thoughts so in the meantime here we have reflective surfaces within a window space.

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Diesel, London

We can't help but love the irreverence of this brand and how they quietly poke away at some of the more, dare we say it, well known global denim brands.  It must have taken some work to make these cushions look so effortlessly placed and balanced so precariously are mannequins which would give any health and safety inspector palpitations.  And yet at their Knighstbridge store this brand flicks the 'V's so wonderfully and so seemingly effortlessly that we can't help but love it.

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Louis Vuitton, London

If there is one brand we can rely on to deliver consistently (obviously product consistency is a given) it has to be this one.  They really must spend a significant amount of money on their Visual Merchandising as it is always superb; this one is quite a treat.  What is difficult to appreciate is that the rectangular forms in the background are actually filled with a fine coloured sand-like substance in a liquid and as the forms rotate they allow the sand to - very slowly - sink to the bottom.  All very exquisitely produced too.

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Gucci Garden @Harrods, London

If you haven't yet seen the Gucci Garden at Harrods then you really are in for a treat.  Not only do the windows at this store look amazing (as well as the store around the corner on Sloane Street) but throughout this phenomenal department store too.  If you are fortunate enough, they may even let you into the Garden in the Penthouse (this is usually by appointment but we were fortunate to arrive at just the right moment to access the space).  The Penthouse is a treat and well worth it if you can get in; we've promised not to share any images of the interior so that we don't spoil the surprise for you, so get yourself down to Knightsbridge and enjoy this experience from these staggering brands.

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Karl Lagerfeld, London

No one can deny the enormous impact this designer has had on Fashion and he's still making such a massive contribution out there on the high street.  The windows of course are beautifully illuminated, everything is perfectly place and, just in case you forget who is behind all of this there is a cartoon of the man himself complete with signature sunglasses.

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Cos, London

There's something quite interesting in the sculptural element of this scheme even in its simplicity.  We visited the Plywood exhibition last week at the fantastic Victoria and Albert Museum and therefore this captures the vibe so perfectly with everything else happening 'out there'.  Interestingly Joseph along the Brompton road have also implemented a plywood inspired scheme which we will try to share with you shortly.

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Liberty, London

We do love this store and if you don't know it yourself then it really is worth experiencing and enjoying that feeling of walking across those crunchy floor boards and entering this souk-like (in part) experience.  Usually this brand reflect the vibe of whatever is happening around them and this often filters into their schemes.  We are not quite sure what this scheme is about (if anything?) although as always their products are absolutely the best your hard earned money can buy.

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J Crew, London

It has been a bit of a struggle finding anything exciting around town recently and clearly brands, it seems, are making cuts here, there and everywhere.  This is absolutely the wrong strategy when things are tough; how are we supposed to entice the customer in when there is nothing exciting happening?  We don't hate this scheme at J Crew but we don't feel very excited either.

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Tory Burch, London

We're guessing that if you want your clothes to match your wall paper then these are the products for you.  Joking aside, the product is rather camouflaged against the backdrop here although to be fair it does make quite an impact and it does make you look just that little bit closer at this scheme.

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Louis Vuitton, London

You can't beat an amazing scheme from LV and yet again the brand have delivered an eye popping installation at their Maison along Bond street.  Giant chains link through and up to the first floor of this store and across their run of windows.  In a very shiny metal finish these look convincingly heavy  (they are probably light as a feather - well almost at least) and all perfectly installed as one would expect from this exceptional brand.

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Moncler, London

We included this scheme (or a version of it) recently although it has been updated and changed slightly and as we love it so much we are including it again.  Fantastic props and amazing product who could not love this scheme?  We only wish this store had a bigger site (although we know Bond street is one of the highest cost retail areas in the world) although we have seen the Paris store along the Rue St. Honore and they produce incredible schemes there so we have been spoiled we suppose.  In the meantime here's another look for you.

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Tiffany, London

It seems like an eternity since we saw a new scheme at Tiffany, however as always, they never  disappoint.  There appears to be a kind of medical reference here in their scheme with the inclusion of  the Snellen Chart (yes we didn't know it was called that either until now), the X-ray and the neon heart all perfectly and beautifully manufactured and implemented.

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Fenwick, London

With references to 'All the fun of the fair' (not the film we're guessing, just fairs generally) Fenwick is a beacon of hope on an otherwise very dull high street.  Stripey fabrics, rotating discs, acrobatic hoops and all the paraphernalia associated with this probably soon-to-be a bygone era is rocking Bond street right now.  Thankfully this brand are offering a bit of interest while so many other brands are squeezing every drop out of their schemes which seem to have been installed for an eternity.

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