Lancel, Paris

Images Courtesy and Copyright Lancel

Rolling out across stores in France and worldwide, the new season unveils a new canvas inspired by the LANCEL archives: the Iconic collection.  Here, the revolving L reinterprets the Maison's Art Deco motif, which was first revealed on the engraved metal lighters of the 1930's.  Extruded, extended and scaled 1000%, the bold graphic has been translated into a three dimensional form to create a striking and dynamic backdrop to the product. With a mix of colours to reflect those of the season, each element has been constructed from a different material and aligned carefully to form the pattern.  The extended shapes also reach across the front of plinths displaying the new bag, bringing the pattern to the foreground.  The installation here has been designed by StudioXAG.

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Karen Millen, London

Images Courtesy and Copyright Melvyn Vincent

Studio XAG have worked closely with the creative team at Karen Millen to design, produce and install the latest windows at their flagship stores here in London.  Three Dimensional sculptures extend out from the exaggerated perspectives seen in the seasonal campaign imagery, creating raked floor platforms upon which mannequins are displayed alongside props borrowed from the look book scenes.  Here also is a play between textures enhanced with the concrete print continuing from the imagery on to a transparent material, and each window is framed by an asymmetrical colour pop outline.

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Galeries Lafayette, Dubai

Images Courtesy and Copyright Galeries Lafayette

One of our favourite places for creativity in the Middle East is of course Galeries Lafayette.  Here the team have created an installation called 'Borderlines' which is a study of Chaos versus Product with references to Wassily Kandinsky.  This very well informed scheme frames the product surrounded by the design journey in the form of coloured lines which focus the viewers eye into the centre of the space. 

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Lanvin, London

Slightly reminiscent of a Kaiser-Panorama (although in this case the mannequin is static and the viewer themselves move), Lanvin is looking very interesting indeed.  Several mirrors placed around the mannequin are highlighted with neon lighting with additional mirrored fixtures for their smaller products.  The mannequin is an old Rootstein figure from a 90's collection called 'Man' and one of the best male figures (or at least the most masculine) that they ever produced.  Of course we have the obligatory video which can view below or through the link here https://www.youtube.com/watch?v=G9EJJybs3KM

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Liberty, London

We just don't see enough window installations that appeal to more than one sense (i.e visual),  At Liberty for their LFW scheme and Acne Studios, the auditory senses are stimulated in conjunction with the visual to create a really fascinating installation.  Plaster covered structures and plinths generate an Artists studio-like environment which is slightly reminiscent of one of our favourite exhibitions. Margiela at Somerset House a few years ago.  To get a better overview you can see this installation in more detail in our video here https://www.youtube.com/watch?v=5K9uTOPMXUE  This has to be one of our favourite run of windows so far for 2016. 

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Jigsaw, London

With their nod to the current exhibition at the Royal Academy, Jigsaw have referenced the Painting the Modern Garden; Monet to Matisse to inform their latest installation.  A text covered mannequin, garden bench, and graffiti wall (dare we say the old cliche, and we are cringing as we do) creating a modern twist on the work of these monoliths of the Art world but this is an interesting direction for this brand and this relatively small space at their store along Argyll Street here in the centre of everything interesting. 

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Dolce and Gabbana, London

This is a feast for the eyes if there ever was one.  Layers of patterns with a mixture of furniture and fashion (although both are actually fashion of course) fills this space at Dolce and Gabbana and what appears to be references to the Folklore trend we have seen occasionally across other brands.  An interesting recipe of textures creating an eclectic outcome for SS16.

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Louis Vuitton, London

Possibly referencing the launch of their LV & Me collection with a combination of seasonal colours and digital media LV is as always looking both immaculately presented and interesting.  We haven't quite made a definitive connection between their website and this installation but do check out out our video to see the media in action through the link here  https://www.youtube.com/watch?v=i-_fknwx0NE

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Tiffany, London

This is a difficult run of windows to describe to you as these are neither entirely Mathematical nor Organic forms (that we are aware of).  The Black textured backdrop however which is punctuated by the central radiating from focuses the eye of the viewer into the central space and of course the delicate product beyond.  You can check out our video here to get a better overview https://www.youtube.com/watch?v=6RrOhmapeZk

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Molton Brown, London

Images Courtesy and Copyright Dusan Kacan

This is a brand we don't look at often but it is great to see some energy behind their already phenomenal product (we've even spotted their products being used inside Buckingham Palace - great endorsement if ever one was needed).  The story behind the collection here celebrates the Lily of the Valley scent and as the famous symbolic flower of the Flora Day Festival (8th May) which dates back hundreds of years in the picturesque town of Helston, Cornwall.  The brand wanted to capture the essence of Cornwall with this installation containing lush Greens and delicate Whites using these beautifully handmade props.  Open backed window spaces are notoriously difficult to work with, however this installation allows the passerby to see into the store from the high street and yet create a natural outdoors feeling with its use of natural finishes of moss mounds and floral garlands.

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Max Mara, London

This is such a complete change of direction for this brand and most welcomed too.  A cut-out sea scene complete with vinyl portholes, ships,  boats, cartoon detritus and of course the obligatory sea life.  The brand have also used Bonaveri's Aloof collection of mannequins which continue to be a favourite across the high street.  Check out our video the the link here https://www.youtube.com/watch?v=BJBKZd10Fko or below.  

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Gant, London

Whats not to love about this scheme?  Large format graphic of an airport from halcyon days forms the back drop to the product here with airline seating and of course the obligatory carousel to showcase their luggage.  A great way to show their delicious product at this brand along Regent street with a great dose of humour too.

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Harrods, London

Images Courtesy and Copyright www.sfd.co.uk

Its that time of year again when London Fashion week descends on London.  In collaboration with the team at this luxurious and iconic brand the guys at www.sfd.co.uk have produced a run of 12 windows featuring their London Calling campaign complete with phone boxes synonymous with the London cityscape, and handsets and tannoys.  The phone boxes have been presented in a White finish in order to highlight the clothing and contrast against this delicious Pink coloured backdrop and bold monochrome graphics have been applied in a playful and sculptural format.  If you haven't seen this scheme then do go if you can.

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