Liberty, London

We just don't see enough window installations that appeal to more than one sense (i.e visual),  At Liberty for their LFW scheme and Acne Studios, the auditory senses are stimulated in conjunction with the visual to create a really fascinating installation.  Plaster covered structures and plinths generate an Artists studio-like environment which is slightly reminiscent of one of our favourite exhibitions. Margiela at Somerset House a few years ago.  To get a better overview you can see this installation in more detail in our video here https://www.youtube.com/watch?v=5K9uTOPMXUE  This has to be one of our favourite run of windows so far for 2016. 

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Jigsaw, London

With their nod to the current exhibition at the Royal Academy, Jigsaw have referenced the Painting the Modern Garden; Monet to Matisse to inform their latest installation.  A text covered mannequin, garden bench, and graffiti wall (dare we say the old cliche, and we are cringing as we do) creating a modern twist on the work of these monoliths of the Art world but this is an interesting direction for this brand and this relatively small space at their store along Argyll Street here in the centre of everything interesting. 

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Dolce and Gabbana, London

This is a feast for the eyes if there ever was one.  Layers of patterns with a mixture of furniture and fashion (although both are actually fashion of course) fills this space at Dolce and Gabbana and what appears to be references to the Folklore trend we have seen occasionally across other brands.  An interesting recipe of textures creating an eclectic outcome for SS16.

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Louis Vuitton, London

Possibly referencing the launch of their LV & Me collection with a combination of seasonal colours and digital media LV is as always looking both immaculately presented and interesting.  We haven't quite made a definitive connection between their website and this installation but do check out out our video to see the media in action through the link here  https://www.youtube.com/watch?v=i-_fknwx0NE

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Tiffany, London

This is a difficult run of windows to describe to you as these are neither entirely Mathematical nor Organic forms (that we are aware of).  The Black textured backdrop however which is punctuated by the central radiating from focuses the eye of the viewer into the central space and of course the delicate product beyond.  You can check out our video here to get a better overview https://www.youtube.com/watch?v=6RrOhmapeZk

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Molton Brown, London

Images Courtesy and Copyright Dusan Kacan

This is a brand we don't look at often but it is great to see some energy behind their already phenomenal product (we've even spotted their products being used inside Buckingham Palace - great endorsement if ever one was needed).  The story behind the collection here celebrates the Lily of the Valley scent and as the famous symbolic flower of the Flora Day Festival (8th May) which dates back hundreds of years in the picturesque town of Helston, Cornwall.  The brand wanted to capture the essence of Cornwall with this installation containing lush Greens and delicate Whites using these beautifully handmade props.  Open backed window spaces are notoriously difficult to work with, however this installation allows the passerby to see into the store from the high street and yet create a natural outdoors feeling with its use of natural finishes of moss mounds and floral garlands.

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Max Mara, London

This is such a complete change of direction for this brand and most welcomed too.  A cut-out sea scene complete with vinyl portholes, ships,  boats, cartoon detritus and of course the obligatory sea life.  The brand have also used Bonaveri's Aloof collection of mannequins which continue to be a favourite across the high street.  Check out our video the the link here https://www.youtube.com/watch?v=BJBKZd10Fko or below.  

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Gant, London

Whats not to love about this scheme?  Large format graphic of an airport from halcyon days forms the back drop to the product here with airline seating and of course the obligatory carousel to showcase their luggage.  A great way to show their delicious product at this brand along Regent street with a great dose of humour too.

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Harrods, London

Images Courtesy and Copyright www.sfd.co.uk

Its that time of year again when London Fashion week descends on London.  In collaboration with the team at this luxurious and iconic brand the guys at www.sfd.co.uk have produced a run of 12 windows featuring their London Calling campaign complete with phone boxes synonymous with the London cityscape, and handsets and tannoys.  The phone boxes have been presented in a White finish in order to highlight the clothing and contrast against this delicious Pink coloured backdrop and bold monochrome graphics have been applied in a playful and sculptural format.  If you haven't seen this scheme then do go if you can.

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Aspinal, London

Images Courtesy and Copyright Millington Associates

For their latest collaboration with Aspinal, Millington Associates produced 180 exquisite, lifelike Roses, handmade from premium paper and finished with scenic paint and Green leaf for this premium brand.  The Roses used in the scheme were suitably tagged with 'I Love You' and were sprinkled throughout the Green hills which were supplied by the brand to create a beautiful Spring setting to showcase their desirable products.

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Harrods, London

Harrods have been covering a multitude of angles in their windows recently with references to all sorts of events and promotions.  The Year of the Monkey got a huge nod although it was the paper sculptured scheme which drew is in.  The last time we saw a scheme use paper like this was in Bergdorfs in 2000 which as one would expect, was quite a spectacule.  The scheme here is promoting Orchidee Imperiale and great to see such level of detail and drama highlighting a small product when so many usually opt for a large format graphic.

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Louis Vuitton, London

We've been wracking our brains to work out what this form is within the scheme at the smaller Louis Vuitton stores.  Perhaps an 'Apse'?  An Apse is a semicircular recess covered with a hemispherical vault or semi-dome, the kind of thing one would find in Cathedrals or church architecture where the alter is usually placed or in this case delicious bags.  No doubt the products here are encouraging plenty of worshiping at their Sloane street store. 

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Ermenegildo Zegna, London

With hints to the Year of the Monkey and highlighting the details of their amazing products, Zegna have incorporated beautiful bell jars (or glass domes) within their scheme at their store along Sloane street.  The glass domes have been used to form the backdrop to the mannequin and focus on the craftsmanship and tailoring that this brand are so recognised for and placed in a repetition and gravitational format. 

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Marc Jacobs, Harrods, London

If you have been passed Harrods recently then no doubt you would have come across this promotional scheme across several of their windows.  A kind of land of the giants installation with Bull Terriers in a repetition format and out sized lipstick, mascara and other beauty products this scheme is both enormously fun and impeccably produced for Marc Jacobs and this iconic luxury brand store.

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